From soft features to shifting strategies, the latest platform updates show that connection, not performance, is what cuts through. Jessi Healey breaks it down.
Source: Inman News
Trending: A winning gorilla debate answer, and TikTok holds on
More from AgentMore posts in Agent »
- Man attacks real estate agent at vacant property outside LA
- The 4 types of listing appointments you must have: Now Streaming
- Lingering questions, NAR opinion, new lawsuit: Inman Top 5
- Massachusetts broker arrested, accused of embezzling $11.6M
- Jason Oppenheim respects the Compass deal, but says he’s ‘not happy about it’
More from Brand VoiceMore posts in Brand Voice »
More from BrokerageMore posts in Brokerage »
- Lingering questions, NAR opinion, new lawsuit: Inman Top 5
- Massachusetts broker arrested, accused of embezzling $11.6M
- This real estate exec says artificial intelligence is ‘lying’ to consumers. Here’s his solution
- Jason Oppenheim respects the Compass deal, but says he’s ‘not happy about it’
- Get ready to get hit with a tsunami of real estate consolidation
More from ColumnsMore posts in Columns »
More from Content MarketingMore posts in Content Marketing »
- The death of old-school SEO, and what it means for real estate
- FTC sues Zillow: A wake-up call for real estate agents and brokers
- How to protect your business during a brokerage merger
- What real estate agents can learn from TikTok, Tylenol and Disney
- I’ve studied real estate marketing for 31 years. Here are 7 essentials for effective marketing campaigns
More from content strategyMore posts in content strategy »
- Turn 1 short video into 3 posts: How to scale your content with AI
- Why agents who ignore branding won’t survive the next 5 years
- Here’s how to pivot when viral content turns to crickets
- Marketing lessons from Taylor Swift (that Cracker Barrel forgot)
- TikTok is the most powerful lead gen tool you’re probably not using
More from digital marketingMore posts in digital marketing »
- From TikTok to memes, the battle over who shapes culture
- Outrage, emojis, a Cracker Barrel flop: Lessons from a volatile feed
- Your real estate listing isn’t selling? Consider these 5 factors
- Will Gary Keller’s real estate recession prediction come true? The Download
- Is OpenAI’s ChatGPT-5 the AI upgrade you’ve been waiting for?
More from inmanMore posts in inman »
- The 4 types of listing appointments you must have: Now Streaming
- This real estate exec says artificial intelligence is ‘lying’ to consumers. Here’s his solution
- The death of old-school SEO, and what it means for real estate
- Cloze’s MAIA is smart, task-driven and enterprise-ready: Tech Review
- 7 AI tips for real estate agents from a tech insider
More from inman communityMore posts in inman community »
More from inman connectMore posts in inman connect »
- In an uncertain market, Inman Connect New York offers solutions
- Take the Inman Intel Index survey for September 2025
- Drunken gunman, new legal filing, Roseanne Barr: Inman’s Top 5
- Trump vs. Fed, Taylor Swift, your referral blueprint: Inman’s Top 5
- Brad Inman: ‘AI will be god-like,’ and other real estate predictions
More from instagramMore posts in instagram »
- Turn 1 short video into 3 posts: How to scale your content with AI
- This real estate agent faked it ’til she made it. Social media paved the way
- The buyer intake plan for every real estate agent: Step 1
- 6 low-cost listing strategies that actually work in today’s market
- How 1 agent pivoted when his social media leads peaked
More from Jessi HealeyMore posts in Jessi Healey »
- What real estate agents can learn from TikTok, Tylenol and Disney
- From TikTok to memes, the battle over who shapes culture
- Outrage, emojis, a Cracker Barrel flop: Lessons from a volatile feed
- Marketing lessons from Taylor Swift (that Cracker Barrel forgot)
- How to launch a real estate listing like Taylor Swift drops an album
More from linkedinMore posts in linkedin »
More from MarketingMore posts in Marketing »
- Lingering questions, NAR opinion, new lawsuit: Inman Top 5
- The death of old-school SEO, and what it means for real estate
- Forget private marketplaces, Colorado brokers launch full-transparency offensive
- Cloze’s MAIA is smart, task-driven and enterprise-ready: Tech Review
- 7 AI tips for real estate agents from a tech insider
More from san diegoMore posts in san diego »
- The 4 types of listing appointments you must have: Now Streaming
- Associations: Want to add value, relevance? Raise the bar on events
- Does the Compass-Anywhere deal set the stage for a private listings culture clash?
- Why Flyhomes is quitting the real estate brokerage business
- The No. 1 secret to not using ‘salesy’ scripts: Now Streaming
More from SelectMore posts in Select »
- Trump’s Fannie, Freddie public offering might not have much impact on mortgage rates
- Man attacks real estate agent at vacant property outside LA
- Massachusetts broker arrested, accused of embezzling $11.6M
- This real estate exec says artificial intelligence is ‘lying’ to consumers. Here’s his solution
- Jason Oppenheim respects the Compass deal, but says he’s ‘not happy about it’
More from serviceMore posts in service »
More from social mediaMore posts in social media »
More from social media marketingMore posts in social media marketing »
- What real estate agents can learn from TikTok, Tylenol and Disney
- No filter: Your personal opinions on social media can get you fired
- Turn 1 short video into 3 posts: How to scale your content with AI
- 55 power users spill their AI secrets to a slicker real estate workflow
- How a 2008 bankruptcy fueled a top team leader’s comeback
More from Social media trendsMore posts in Social media trends »
More from teamsMore posts in teams »
More from threadsMore posts in threads »
More from TikTokMore posts in TikTok »
- What real estate agents can learn from TikTok, Tylenol and Disney
- Turn 1 short video into 3 posts: How to scale your content with AI
- From TikTok to memes, the battle over who shapes culture
- How this agent went viral by falling in love with the home in his TikTok video tour
- Here’s how to pivot when viral content turns to crickets
More from TrendingMore posts in Trending »
- What real estate agents can learn from TikTok, Tylenol and Disney
- From TikTok to memes, the battle over who shapes culture
- Outrage, emojis, a Cracker Barrel flop: Lessons from a volatile feed
- Fall marketing trends: PSLs, plot twists and pop culture plays
- Marketing lessons from Taylor Swift (that Cracker Barrel forgot)
More from VideoMore posts in Video »
- The 4 types of listing appointments you must have: Now Streaming
- 7 AI tips for real estate agents from a tech insider
- How one upstart brokerage went from nothing to IPO in 3 years
- How a Green Beret turned an agent’s advice into a $600M empire
- I’ve studied real estate marketing for 31 years. Here are 7 essentials for effective marketing campaigns
Be First to Comment