Why are so many real estate professionals obsessed with messaging that pretends great real estate service is “quick and easy”? According to Compass’s Leonard Steinberg, it’s time to change the narrative.
Source: Inman News
Real estate isn’t a piece of cake. So why are we selling that lie?
Published in Agent, bombshell commission suit, bombshell suit, brand messaging, Brokerage, commission, Commission Lawsuit, doj, Leonard Steinberg, Lifestyle, luxury, Marketing, maximize your messaging, NAR, new agent, Opinion, real estate reality tv, Select and teams
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