Stop treating ChatGPT like a virtual assistant, Real’s Drew Thompson writes. New capabilities make it your personal genius, allowing you to collaborate on strategy.
Source: Inman News
Overwhelmed by AI? Use this step-by-step guide to get started
Published in Agent, AI, AI-First, artificial intelligence, back to basics, business strategy, ChatGPT, Claude, Client Targeting, Columns, Drew Thompson, Gemini, generative AI, generative AI tools, inman, listing descriptions, Marketing, marketing plan, new agent, real, real estate agent, Select, service, Technology, theme-month-202509 and Video
More from AgentMore posts in Agent »
- This team is jumping on the private listing platform trend (EXCLUSIVE)
- Redfin on 2026: Affordability improves, sales rise only slightly
- Dual licensing is on the rise. Is it the right move for your business?
- Future-proof your digital footprint for 2026 (and beyond)
- Change strategy as the market shifts to win the listings long game
More from AIMore posts in AI »
- Can agents use AI to help with contracts and disclosures?
- Why your brand needs a ‘vibe’ (not red and green) this holiday season
- Zillow’s SkyTour uses complex 3D tech to simplify home search
- In crowded virtual staging category, Collov AI offers ease, affordability: Tech Review
- AI slop is flooding social feeds and reshaping real estate marketing
More from AI-FirstMore posts in AI-First »
More from artificial intelligenceMore posts in artificial intelligence »
- Future-proof your digital footprint for 2026 (and beyond)
- Can agents use AI to help with contracts and disclosures?
- Real CEO talks growth in hard times — and how everyone loses in real estate ‘wars’
- Zillow’s SkyTour uses complex 3D tech to simplify home search
- How this team leader built a 90% repeat and referral business
More from back to basicsMore posts in back to basics »
- Here’s our most read advice from Back to Basics Month 2025
- Closing is the lifetime launchpad for client follow-up: Step 8
- I’ve studied real estate marketing for 31 years. Here are 7 essentials for effective marketing campaigns
- How the escrow process offers a chance to show your value: Step 7
- Support buyers as they navigate the home inspection: Step 6
More from business strategyMore posts in business strategy »
More from ChatGPTMore posts in ChatGPT »
- AI slop is flooding social feeds and reshaping real estate marketing
- Damian Eales on ‘imminent’ Realtor.com app for ChatGPT [EXCLUSIVE]
- Brokers are losing to ChatGPT. Here are 10 new AI rules of the road
- 3 essential AI prompts to make real estate writing easier than ever
- Reffkin calls Christie’s deal the ‘blueprint’ for Anywhere
More from ClaudeMore posts in Claude »
- AI was built to replace us — but it might end up freeing us
- AI expert: Agents must harness AI or be replaced by those who do
- Got $20? Here’s how to fulfill your marketing needs (with AI) in 2025
- Your 1st 5 minutes with ChatGPT: A no-fear guide for agents
- Hack your relationships: 7 underrated tech tools to use now
More from ColumnsMore posts in Columns »
- Dual licensing is on the rise. Is it the right move for your business?
- Future-proof your digital footprint for 2026 (and beyond)
- Listing leverage: How to win the game of securing sellers
- Can agents use AI to help with contracts and disclosures?
- 5 lead-generation metrics you must review before 2026 begins
More from Drew ThompsonMore posts in Drew Thompson »
More from GeminiMore posts in Gemini »
- AI was built to replace us — but it might end up freeing us
- Majority of Americans now use AI to learn about the housing market
- Your 1st 5 minutes with ChatGPT: A no-fear guide for agents
- AI isn’t here to replace agents. It’s here to make you faster, better
- UWM and Google Cloud announce ‘strategic’ AI mortgage partnership
More from generative AIMore posts in generative AI »
- AI helps UWM seize the day, make the most loans in 4 years in Q3
- AI was built to replace us — but it might end up freeing us
- AI expert: Agents must harness AI or be replaced by those who do
- How agents can win the AI-driven holiday marketing season
- Your listings will now appear on a new search site: ChatGPT, thanks to Zillow
More from generative AI toolsMore posts in generative AI tools »
More from inmanMore posts in inman »
- Redfin on 2026: Affordability improves, sales rise only slightly
- Change strategy as the market shifts to win the listings long game
- Can agents use AI to help with contracts and disclosures?
- 5 lead-generation metrics you must review before 2026 begins
- Real CEO talks growth in hard times — and how everyone loses in real estate ‘wars’
More from listing descriptionsMore posts in listing descriptions »
- How deepfakes, AI slop, fake digital staging are deceiving the market
- AI expert: Agents must harness AI or be replaced by those who do
- Marketing overload: How to cut the clutter and reclaim your time
- Ocusell, Restb.ai deal aims to sharpen MLS listing input
- How Zillow views, saves and shares impact home price and sale speed
More from MarketingMore posts in Marketing »
- Future-proof your digital footprint for 2026 (and beyond)
- 5 lead-generation metrics you must review before 2026 begins
- How this agent-turned-coach went from no social media to 10M monthly organic views
- Make 2026 your breakout year: Audit, refresh and reignite your real estate marketing
- Head of Instagram: You’re missing reach if you don’t do these 5 things
More from marketing planMore posts in marketing plan »
More from new agentMore posts in new agent »
- Listing leverage: How to win the game of securing sellers
- Can agents use AI to help with contracts and disclosures?
- 5 lead-generation metrics you must review before 2026 begins
- Why 2026 will reward those who plan with precision, not emotion: Mauricio Umansky
- In crowded virtual staging category, Collov AI offers ease, affordability: Tech Review
More from realMore posts in real »
- Real partners with MAXA Designs on agent marketing platform
- How a Disney-inspired listing video turned heads (on a $0 budget)
- Your 1st 5 minutes with ChatGPT: A no-fear guide for agents
- Get ready to get hit with a tsunami of real estate consolidation
- Here’s our most read advice from Back to Basics Month 2025
More from real estate agentMore posts in real estate agent »
- Can agents use AI to help with contracts and disclosures?
- Shutdown blip, or worrying trend? Agent pipelines thin in November
- Why I’m still grateful to be a real estate professional
- The right calendar is an easy button for your listing process
- NAR’s new consumer profile shows agents how to thrive in 2026
More from SelectMore posts in Select »
- This team is jumping on the private listing platform trend (EXCLUSIVE)
- Redfin on 2026: Affordability improves, sales rise only slightly
- Dual licensing is on the rise. Is it the right move for your business?
- Future-proof your digital footprint for 2026 (and beyond)
- Change strategy as the market shifts to win the listings long game
More from serviceMore posts in service »
- Dual licensing is on the rise. Is it the right move for your business?
- Future-proof your digital footprint for 2026 (and beyond)
- Change strategy as the market shifts to win the listings long game
- Listing leverage: How to win the game of securing sellers
- Can agents use AI to help with contracts and disclosures?
More from TechnologyMore posts in Technology »
- Future-proof your digital footprint for 2026 (and beyond)
- Zillow’s SkyTour uses complex 3D tech to simplify home search
- In crowded virtual staging category, Collov AI offers ease, affordability: Tech Review
- The IDX lie agents still believe: 5 common misconceptions about real estate websites
- DR Horton gets into AI mortgage tech with Tidalwave stake
More from theme-month-202509More posts in theme-month-202509 »
- Here’s our most read advice from Back to Basics Month 2025
- Closing is the lifetime launchpad for client follow-up: Step 8
- I’ve studied real estate marketing for 31 years. Here are 7 essentials for effective marketing campaigns
- How the escrow process offers a chance to show your value: Step 7
- Support buyers as they navigate the home inspection: Step 6
More from VideoMore posts in Video »
- How this agent-turned-coach went from no social media to 10M monthly organic views
- Head of Instagram: You’re missing reach if you don’t do these 5 things
- From near collapse to $5B in sales: The big switch this broker made
- How this team leader built a 90% repeat and referral business
- Everything you need to know about social media in under 1,100 words
Be First to Comment