Real estate portals benefit tremendously from network effects, which is the key factor that gives them unprecedented market power and an impregnable moat to repel competition. Let’s take a look at international portal leadership across three markets and explore the challenges of competing with a leading portal.
Source: Inman News
‘Millions More Buyers’: What’s a real estate portal’s competitive advantage?
Published in Analysis, domain group, fairfax media, Marketing, Millions More Buyers, Move, network effects, news corp, onthemarket, Opinion, portals, rea group, real estate portals, realtor.com, rightmove, robert thompson, Zillow and zoopla
More from AnalysisMore posts in Analysis »
- Shutdown blip, or worrying trend? Agent pipelines thin in November
- October brought the strongest buyer’s market in 12 years: Redfin
- The inventory surge is sputtering. See how your market stacks up
- Northeast sees strongest price gains in Q3 as median single-family home price hits $426,800
- Heard of a K-shaped economy? You’re living in it now
More from MarketingMore posts in Marketing »
- Future-proof your digital footprint for 2026 (and beyond)
- 5 lead-generation metrics you must review before 2026 begins
- How this agent-turned-coach went from no social media to 10M monthly organic views
- Make 2026 your breakout year: Audit, refresh and reignite your real estate marketing
- Head of Instagram: You’re missing reach if you don’t do these 5 things
More from MoveMore posts in Move »
- Damian Eales on ‘imminent’ Realtor.com app for ChatGPT [EXCLUSIVE]
- Realtor.com parent goes after its own virtual tour target amid battle with CoStar
- Realtor.com parent company Move clears 3% revenue growth in Q2
- Court dismisses NAR accuser’s retaliation claims — except one
- CoStar advances talks to purchase REA Group competitor Domain
More from network effectsMore posts in network effects »
More from news corpMore posts in news corp »
- Damian Eales on ‘imminent’ Realtor.com app for ChatGPT [EXCLUSIVE]
- Realtor.com CEO talks ‘serious competitors,’ says ‘quality is really what we’re interested in’
- Realtor.com is gaining on competing portals despite decline in users, owners say
- Zillow ignores ‘noise,’ jabs from CoStar, as revenue climbs
- Realtor.com parent goes after its own virtual tour target amid battle with CoStar
More from onthemarketMore posts in onthemarket »
More from OpinionMore posts in Opinion »
- Why I’m still grateful to be a real estate professional
- What saved my life — and why our industry must choose compassion over judgment
- Private inventory: New competition rules that leave consumers behind
- The fallout from NAR’s big reversal: Take the Intel Index survey today
- Industry shocked as Realtors say no to referral-fee transparency
More from portalsMore posts in portals »
- Zillow reverses course and removes climate data from listings
- Zillow’s SkyTour uses complex 3D tech to simplify home search
- California Association of Realtors leans into referral fee transparency
- Zillow’s listing ban hangs in the balance after 4-day hearing
- This week was all about NAR: Inman’s Top 5 stories
More from rea groupMore posts in rea group »
- Realtor.com CEO talks ‘serious competitors,’ says ‘quality is really what we’re interested in’
- Realtor.com parent goes after its own virtual tour target amid battle with CoStar
- Realtor.com CEO is ready to ‘turn off’ Clear Cooperation debate
- CoStar Group to acquire REA Group competitor Domain for $1.9B
- Realtor.com parent Move raises quarterly revenue amid headwinds
More from real estate portalsMore posts in real estate portals »
- Zillow reverses course and removes climate data from listings
- Realtor.com CEO talks ‘serious competitors,’ says ‘quality is really what we’re interested in’
- Redfin site fluke exposed past users’ data on listing contact forms
- Realtor.com is gaining on competing portals despite decline in users, owners say
- Real estate portals feel the heat during a rough week: The Download
More from realtor.comMore posts in realtor.com »
- Zillow reverses course and removes climate data from listings
- Shutdown blip, or worrying trend? Agent pipelines thin in November
- After failed NAR vote, brokerages beef up referral disclosures
- What it takes to build a $100M real estate brand with heart
- Zillow’s SkyTour uses complex 3D tech to simplify home search
More from rightmoveMore posts in rightmove »
- Realtor.com parent Move sees revenue inch down in Q3
- Rupert Murdoch’s REA Group calls it quits on Rightmove acquisition
- Murdoch’s REA Group makes another bid for UK’s Rightmove
- UK portal Rightmove rejects bid from Rupert Murdoch’s REA Group
- Rupert Murdoch’s REA Group eyes UK’s biggest real estate portal
More from robert thompsonMore posts in robert thompson »
More from ZillowMore posts in Zillow »
- Real CEO talks growth in hard times — and how everyone loses in real estate ‘wars’
- Zillow reverses course and removes climate data from listings
- After failed NAR vote, brokerages beef up referral disclosures
- Zillow’s SkyTour uses complex 3D tech to simplify home search
- Delistings and discounts jump as holiday season approaches
Be First to Comment