Attempting to directly compete with market-leading real estate portals is an incredibly difficult proposition — with success unlikely. The smart challengers understand this game and how it’s played, not trying to overtake the leaders, but instead building a viable business on its own merits.
Source: Inman News
CoStar unlikely to dethrone Zillow in portal wars: DelPrete
Published in Agent, Analysis, Boomin, Columns, costar, Data, mike delprete, Opinion, residential listing portals, Select and Zillow
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