Life isn’t always picture-perfect, and top agents know that showing the imperfections is where the business-building connections happen. As Berkshire Hathaway HomeServices’ Vice President of Luxury Marketing Laura Stace points out, the goal is to connect with like-minded people you will resonate with, and being authentic is where it starts.
Source: Inman News
Are you for real? 4 tips for social media authenticity
More from AgentMore posts in Agent »
- This team is jumping on the private listing platform trend (EXCLUSIVE)
- Redfin on 2026: Affordability improves, sales rise only slightly
- Dual licensing is on the rise. Is it the right move for your business?
- Future-proof your digital footprint for 2026 (and beyond)
- Change strategy as the market shifts to win the listings long game
More from MarketingMore posts in Marketing »
- Future-proof your digital footprint for 2026 (and beyond)
- 5 lead-generation metrics you must review before 2026 begins
- How this agent-turned-coach went from no social media to 10M monthly organic views
- Make 2026 your breakout year: Audit, refresh and reignite your real estate marketing
- Head of Instagram: You’re missing reach if you don’t do these 5 things
More from new agentMore posts in new agent »
- Listing leverage: How to win the game of securing sellers
- Can agents use AI to help with contracts and disclosures?
- 5 lead-generation metrics you must review before 2026 begins
- Why 2026 will reward those who plan with precision, not emotion: Mauricio Umansky
- In crowded virtual staging category, Collov AI offers ease, affordability: Tech Review
More from OpinionMore posts in Opinion »
- Why I’m still grateful to be a real estate professional
- What saved my life — and why our industry must choose compassion over judgment
- Private inventory: New competition rules that leave consumers behind
- The fallout from NAR’s big reversal: Take the Intel Index survey today
- Industry shocked as Realtors say no to referral-fee transparency
More from SelectMore posts in Select »
- This team is jumping on the private listing platform trend (EXCLUSIVE)
- Redfin on 2026: Affordability improves, sales rise only slightly
- Dual licensing is on the rise. Is it the right move for your business?
- Future-proof your digital footprint for 2026 (and beyond)
- Change strategy as the market shifts to win the listings long game
More from social mediaMore posts in social media »
- Head of Instagram: You’re missing reach if you don’t do these 5 things
- Why your brand needs a ‘vibe’ (not red and green) this holiday season
- Everything you need to know about social media in under 1,100 words
- AI slop is flooding social feeds and reshaping real estate marketing
- 41 years, 8 lessons, 1 truth about real estate that never changes
More from social media marketingMore posts in social media marketing »
- Make 2026 your breakout year: Audit, refresh and reignite your real estate marketing
- Head of Instagram: You’re missing reach if you don’t do these 5 things
- Everything you need to know about social media in under 1,100 words
- AI slop is flooding social feeds and reshaping real estate marketing
- The end of ‘just listed’ marketing (and what to do instead)
More from UncategorizedMore posts in Uncategorized »
- Brokers are losing to ChatGPT. Here are 10 new AI rules of the road
- Where the industry stands on the Compass-Anywhere deal: Top 5
- Have you changed your process in light of the private listings drama?
- Coldwell Banker nabs Bay Area-based Joe Velasco Group
- The Thermostat Effect: How comfort limits your growth
Be First to Comment