Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories of the week, according to…
Posts published in “Marketing”
Confidence is key if you’re in the business of buying and selling real estate, and it’s especially crucial if you’re trying to break into the…
Veteran chief marketing officer Cara Whitley and independent broker-owners Vanessa Bergmark and Kofi Nartey know firsthand the challenges and rewards of a successful rebrand. Here…
Matt Spangler, chief marketing solutions officer at Compass, shares the role personalization and automation play in marketing in a rapidly evolving real estate landscape. Source:…
Agents flock to Facebook groups in search of answers in overcoming commission objections only to find a lot of useless chatter. Jay Thompson breaks down…
Listing not getting enough traction? Well, the good news is that there’s a buyer out there for every home. Sometimes, all you need to do…
Clubhouse used to be one of the hottest networking apps out there. But now that the hype has died down, Inman asked agents if it…
If you’re thinking through your marketing plan for next year, CMO Kristen Diamond dishes on how she’s thinking about her real estate marketing plan in…
If buyers won’t waste their time coming to see your listing based on the photos, you shouldn’t be wasting your time on those photos either.…