Instagram tests Community Chats, TikTok refines photo posts and LinkedIn adds native video. Digital marketing expert Jessi Healey breaks down what it means for real estate agents and brands.
Source: Inman News
Trending: Community Chats, TikTok photos and LinkedIn video
Published in Agent, Brokerage, Community Chats, community engagement, Content Discovery, Content Marketing, digital marketing, engagement, high-quality content, inman, instagram, Jessi Healey, linkedin, Marketing, Marketing & Branding Month, marketing and branding month, new agent, pinterest, President Trump, real estate marketing, Reddit, Select, service, social media, social media marketing, Story-driven Content, storytelling, teams, Technology, Theme Months, theme-month-202503, TikTok, TikTok ban, Trending, video marketing and youtube
More from AgentMore posts in Agent »
- What real estate agents can learn from TikTok, Tylenol and Disney
- Former agent convicted of swindling woman out of her home
- The modern tech stack agents and brokerages need now: Streaming
- $1B Florida brokerage and former NFL prospect join Christie’s International Real Estate
- Here’s the essential reading on the Compass-Anywhere deal
More from BrokerageMore posts in Brokerage »
- The modern tech stack agents and brokerages need now: Streaming
- $1B Florida brokerage and former NFL prospect join Christie’s International Real Estate
- Here’s the essential reading on the Compass-Anywhere deal
- I’ve studied real estate marketing for 31 years. Here are 7 essentials for effective marketing campaigns
- Enduring elegance: Leadership lessons from Giorgio Armani
More from community engagementMore posts in community engagement »
- 8 ways to create Taylor Swift-level client loyalty in real estate
- The 60-deal-a-year referral-based blueprint anyone can implement
- The rise of punk rock kindness: What Superman teaches us about content that sticks
- I’m going back into production. Here’s the tech helping me do it
- 7 fresh strategies to next-level your open houses this spring
More from Content MarketingMore posts in Content Marketing »
- What real estate agents can learn from TikTok, Tylenol and Disney
- I’ve studied real estate marketing for 31 years. Here are 7 essentials for effective marketing campaigns
- No filter: Your personal opinions on social media can get you fired
- Turn 1 short video into 3 posts: How to scale your content with AI
- Why agents who ignore branding won’t survive the next 5 years
More from digital marketingMore posts in digital marketing »
- From TikTok to memes, the battle over who shapes culture
- Outrage, emojis, a Cracker Barrel flop: Lessons from a volatile feed
- Your real estate listing isn’t selling? Consider these 5 factors
- Will Gary Keller’s real estate recession prediction come true? The Download
- Is OpenAI’s ChatGPT-5 the AI upgrade you’ve been waiting for?
More from engagementMore posts in engagement »
More from inmanMore posts in inman »
More from instagramMore posts in instagram »
- Turn 1 short video into 3 posts: How to scale your content with AI
- This real estate agent faked it ’til she made it. Social media paved the way
- The buyer intake plan for every real estate agent: Step 1
- 6 low-cost listing strategies that actually work in today’s market
- How 1 agent pivoted when his social media leads peaked
More from Jessi HealeyMore posts in Jessi Healey »
- What real estate agents can learn from TikTok, Tylenol and Disney
- From TikTok to memes, the battle over who shapes culture
- Outrage, emojis, a Cracker Barrel flop: Lessons from a volatile feed
- Marketing lessons from Taylor Swift (that Cracker Barrel forgot)
- How to launch a real estate listing like Taylor Swift drops an album
More from linkedinMore posts in linkedin »
More from MarketingMore posts in Marketing »
- What real estate agents can learn from TikTok, Tylenol and Disney
- I’ve studied real estate marketing for 31 years. Here are 7 essentials for effective marketing campaigns
- No filter: Your personal opinions on social media can get you fired
- In an uncertain market, Inman Connect New York offers solutions
- Turn 1 short video into 3 posts: How to scale your content with AI
More from Marketing & Branding MonthMore posts in Marketing & Branding Month »
- The 411 conversion model: A simple system to generate more referrals
- It’s easier than you think: 10 simple steps to turn 1 listing into 4
- ERA hits a home run with Major League Baseball campaign
- 4 advanced marketing tactics for real estate teams that really work
- 5 reasons being a new agent can be your secret superpower
More from marketing and branding monthMore posts in marketing and branding month »
- It’s easier than you think: 10 simple steps to turn 1 listing into 4
- ERA hits a home run with Major League Baseball campaign
- 4 advanced marketing tactics for real estate teams that really work
- 5 reasons being a new agent can be your secret superpower
- Rethink your assumptions when marketing to women homebuyers
More from new agentMore posts in new agent »
- Here’s the essential reading on the Compass-Anywhere deal
- I’ve studied real estate marketing for 31 years. Here are 7 essentials for effective marketing campaigns
- Enduring elegance: Leadership lessons from Giorgio Armani
- In an uncertain market, Inman Connect New York offers solutions
- How Charlie Kirk’s assassination could impact real estate
More from pinterestMore posts in pinterest »
More from President TrumpMore posts in President Trump »
- Fed governor sues Trump over ‘unprecedented and illegal’ firing
- Small lenders oppose combining Fannie, Freddie into single entity
- Trump tells Federal Reserve governor Lisa Cook to ‘resign now’
- Luxury market ‘as strong as ever’ despite broader slowness
- May CPI misses projections even as tariff effects hold off
More from real estate marketingMore posts in real estate marketing »
- What real estate agents can learn from TikTok, Tylenol and Disney
- I’ve studied real estate marketing for 31 years. Here are 7 essentials for effective marketing campaigns
- No filter: Your personal opinions on social media can get you fired
- Compass just recruited a pair of high-profile Hilton family scions
- In an uncertain market, Inman Connect New York offers solutions
More from RedditMore posts in Reddit »
- Zillow wiretapping lawsuit quietly dismissed without prejudice
- From glass ceiling to glass cliff: Why women leaders still face an uphill battle
- Meme stock rally? Short squeeze? Opendoor’s share price is soaring
- Are you hungry for 15 Dad Jokes just in time for Father’s Day?
- Trending: Instagram’s guide, Meta’s AI and TikTok’s next move
More from SelectMore posts in Select »
- What real estate agents can learn from TikTok, Tylenol and Disney
- Democrats seek transparency into Fannie, Freddie ‘reprivatization’
- Former agent convicted of swindling woman out of her home
- Is fall the new spring? Market winds may be shifting, NAR says
- I’ve studied real estate marketing for 31 years. Here are 7 essentials for effective marketing campaigns
More from serviceMore posts in service »
- What real estate agents can learn from TikTok, Tylenol and Disney
- Here’s the essential reading on the Compass-Anywhere deal
- I’ve studied real estate marketing for 31 years. Here are 7 essentials for effective marketing campaigns
- How the escrow process offers a chance to show your value: Step 7
- Enduring elegance: Leadership lessons from Giorgio Armani
More from social mediaMore posts in social media »
More from social media marketingMore posts in social media marketing »
- What real estate agents can learn from TikTok, Tylenol and Disney
- No filter: Your personal opinions on social media can get you fired
- Turn 1 short video into 3 posts: How to scale your content with AI
- 55 power users spill their AI secrets to a slicker real estate workflow
- How a 2008 bankruptcy fueled a top team leader’s comeback
More from storytellingMore posts in storytelling »
More from teamsMore posts in teams »
- The modern tech stack agents and brokerages need now: Streaming
- Here’s the essential reading on the Compass-Anywhere deal
- I’ve studied real estate marketing for 31 years. Here are 7 essentials for effective marketing campaigns
- How the escrow process offers a chance to show your value: Step 7
- Enduring elegance: Leadership lessons from Giorgio Armani
More from TechnologyMore posts in Technology »
More from Theme MonthsMore posts in Theme Months »
- How to escape the secret agent trap and embrace visibility
- These agents are ‘drowning.’ AI was supposed to save them
- ListedKit uses AI for transaction management: Tech Review
- 7 wins (and 8 won’ts) our team has discovered while using AI tools
- Keller Williams exec shares how to win trust with clients — and Google
More from theme-month-202503More posts in theme-month-202503 »
- The 411 conversion model: A simple system to generate more referrals
- It’s easier than you think: 10 simple steps to turn 1 listing into 4
- ERA hits a home run with Major League Baseball campaign
- 4 advanced marketing tactics for real estate teams that really work
- 5 reasons being a new agent can be your secret superpower
More from TikTokMore posts in TikTok »
- What real estate agents can learn from TikTok, Tylenol and Disney
- Turn 1 short video into 3 posts: How to scale your content with AI
- From TikTok to memes, the battle over who shapes culture
- How this agent went viral by falling in love with the home in his TikTok video tour
- Here’s how to pivot when viral content turns to crickets
More from TikTok banMore posts in TikTok ban »
More from TrendingMore posts in Trending »
- What real estate agents can learn from TikTok, Tylenol and Disney
- From TikTok to memes, the battle over who shapes culture
- Outrage, emojis, a Cracker Barrel flop: Lessons from a volatile feed
- Fall marketing trends: PSLs, plot twists and pop culture plays
- Marketing lessons from Taylor Swift (that Cracker Barrel forgot)
More from video marketingMore posts in video marketing »
- Turn 1 short video into 3 posts: How to scale your content with AI
- After 40 years in business, this Utah real estate broker gets a client a week through TikTok
- 6 tech tools to elevate your listing presentation on a budget
- Conferences are goldmines (if you know how to film them)
- 10 easy daily marketing moves that build your brand and business
More from youtubeMore posts in youtube »
- How 1 agent pivoted when his social media leads peaked
- How to escape the secret agent trap and embrace visibility
- Marketing lessons from Taylor Swift (that Cracker Barrel forgot)
- How this agent sold $20M in real estate in the past 12 months through Instagram
- Silence the self-sabotage that’s costing you real estate clients
Be First to Comment