In today’s world of AI search and brokerage M&A, trainer Bernice Ross writes, branding your business with your name or your brokerage isn’t enough. Here’s what to do instead.
Source: Inman News
The least effective way to brand your real estate business
Published in Agent, AI search, austin, berkshire hathaway, bernice ross, boise, brand, branding, branding and marketing, branding with your name, BrokerageUp, coldwell banker, Effective Branding, geography, hyperlocal branding, keller williams, lake geneva, Liquid Death, market niche, Marketing, Marketing & Branding Month, marketing and branding month, new agent, nexthome, niche, personal brand, portland, real estate, real estate branding, RealEstateCoach.com, RealEstateWealthForWomen.com, richmond, Select, service, teams, theme-month-202503 and West Hills
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