Company drops name from its iconic balloon logo, streamlines RE/MAX wordmark to give agents more flexibility with focus on modernizing the brand.
Source: Inman News
RE/MAX announces ‘digital-first’ RE/BRAND of iconic logo
Published in abby lee, Agent, brand identity, branding, branding and marketing, Brokerage, brokerage brand, digital marketing, homebuying, homeselling, Music City, nashville, re/max, re/max branding, rebrand, Select and the new york times
More from abby leeMore posts in abby lee »
More from AgentMore posts in Agent »
- October brought the strongest buyer’s market in 12 years: Redfin
- Jason Oppenheim: Private listings could take real estate ‘back to the Dark Ages’
- Stop begging for deals: 9 real-world tips for negotiating concessions
- Kris Lindahl on why unapologetic authenticity is your only sustainable marketing plan
- 5 reasons your plumber is quietly richer than you
More from brand identityMore posts in brand identity »
More from brandingMore posts in branding »
More from branding and marketingMore posts in branding and marketing »
More from BrokerageMore posts in Brokerage »
- Kris Lindahl on why unapologetic authenticity is your only sustainable marketing plan
- Here’s why SMART goals are dumb and STUPID goals work better
- NAR by the numbers: Dues flat, members ‘sticky,’ cost cuts ahead
- The urgency trap: Are you training clients to ignore your boundaries?
- Learning to lead: 5 practices that help moms thrive in real estate
More from brokerage brandMore posts in brokerage brand »
More from digital marketingMore posts in digital marketing »
- What ‘6-7’ reveals about the new real estate attention economy
- AI was built to replace us — but it might end up freeing us
- Realtor.com parent goes after its own virtual tour target amid battle with CoStar
- Free criminal background checks, smart lead generation and game-changing technology
- AI browser wars are here. How this new era will change real estate
More from homebuyingMore posts in homebuying »
More from homesellingMore posts in homeselling »
- October brought the strongest buyer’s market in 12 years: Redfin
- 53% of US homes lost value from 2024 — but it’s not a crash
- NAR scores a victory in buyer commission lawsuit
- Brandi Marshall on ‘Selling the OC’ stardom, feuds and a brutal real estate market
- Sign, show and sell: The open house playbook that actually works
More from Music CityMore posts in Music City »
- It’s a higher-for-longer world, and we’re just living in it: Economist
- Gatekeeping, portal wars, ‘Armageddon’: Inman’s Top 5
- Listing bans, lawsuits, and a ‘big, beautiful bill’: Inman Top 5
- Compass, Zillow, Redfin and the rest: It’s Inman’s Top 5
- Amid a fairly flat market, May held some nice surprises: Economist
More from nashvilleMore posts in nashville »
- October brought the strongest buyer’s market in 12 years: Redfin
- 5 copy-and-paste direct-mail campaigns that will fuel your best year ever in 2026
- Inman is celebrating 30 years of community, and you’re invited
- From Vegas to venture capital: Navigating the uncertain path of the proptech founder
- Why multifamily occupancy and rent growth rise or fall
More from re/maxMore posts in re/max »
- Will Anywhere merger launch M&A arms race? It’s not yet clear: Intel
- 3 opportunities agents miss without a top global brand
- NAR scores a victory in buyer commission lawsuit
- New LGBTQ+ Alliance president talks about ‘opportunity in the chaos’
- RE/MAX CEO: Consolidation ‘could help accelerate our strategy’
More from rebrandMore posts in rebrand »
More from SelectMore posts in Select »
- Jason Oppenheim: Private listings could take real estate ‘back to the Dark Ages’
- Stop begging for deals: 9 real-world tips for negotiating concessions
- 5 reasons your plumber is quietly richer than you
- Here’s why SMART goals are dumb and STUPID goals work better
- NAR by the numbers: Dues flat, members ‘sticky,’ cost cuts ahead
More from the new york timesMore posts in the new york times »
- ‘He didn’t even say he was sorry’: Brooklyn investor gets prison time for 12-year deed fraud scheme
- Is the housing market in the midst of a recession? Treasury Secretary Scott Bessent thinks so
- Douglas Elliman begins expanding overseas
- The path for Compass-Anywhere: Take the Intel Index survey today
- LendingTree founder, CEO Doug Lebda dies in ATV accident
Be First to Comment