Rocket CEO Varun Krishna and Redfin CEO Glenn Kelman shared with Inman why they agreed to merge as part of a $1.75 billion acquisition. AI, data and a complete consumer experience were at the center of it.
Source: Inman News
Krishna, Kelman dish on the future of ‘the Rocket-Redfin experience’
Published in Agent, AI, artificial intelligence, Bay Equity, Brokerage, Data, data and scale, glenn kelman, homeownership platform, inman, Mortgage, portals, Redfin, redfin rocket, rocket, rocket companies, Rocket Mortgage, rocket redfin, Rocket-Redfin experience, san diego, Select, Technology, Varun Krishna and Zillow
More from AgentMore posts in Agent »
- Earning gratitude: 5 ways to move the needle in your business
- Zillow Flex class-action complaint now includes RICO allegations
- Through the bathroom door: What 3D tours reveal about buyers today
- The end of ‘just listed’ marketing (and what to do instead)
- October brought the strongest buyer’s market in 12 years: Redfin
More from AIMore posts in AI »
- Paraspot AI sees the future of property inspection: Tech Review
- 41 years, 8 lessons, 1 truth about real estate that never changes
- AI basics for agents: How to get started with confidence
- Homebuyers like ‘high-touch’ loan advisors equipped with tech tools
- Why 88% of agent conversations never make it to the CRM
More from artificial intelligenceMore posts in artificial intelligence »
More from Bay EquityMore posts in Bay Equity »
More from BrokerageMore posts in Brokerage »
- Earning gratitude: 5 ways to move the needle in your business
- Zillow Flex class-action complaint now includes RICO allegations
- Kris Lindahl on why unapologetic authenticity is your only sustainable marketing plan
- Here’s why SMART goals are dumb and STUPID goals work better
- NAR by the numbers: Dues flat, members ‘sticky,’ cost cuts ahead
More from DataMore posts in Data »
- October brought the strongest buyer’s market in 12 years: Redfin
- The inventory surge is sputtering. See how your market stacks up
- New client leads, murky waters: October’s mixed bag for real estate
- What Zillow’s marketing genius can teach you about social media
- Median monthly housing payments see sharpest drop in almost 1 year
More from glenn kelmanMore posts in glenn kelman »
- Redfin site fluke exposed past users’ data on listing contact forms
- Redfin hits back at Compass, notches victory in Zillow case
- Compass pulls Redfin into its Zillow private listing lawsuit
- Lingering questions, NAR opinion, new lawsuit: Inman Top 5
- Mr. Cooper shareholders approve merger with Rocket Companies
More from homeownership platformMore posts in homeownership platform »
More from inmanMore posts in inman »
- Fall has been ‘sneaky good’ for buyers, but the ‘warm-up is not guaranteed to last’
- Paraspot AI sees the future of property inspection: Tech Review
- 8 reasons you should never recommend a 50-year mortgage
- Are 50-year mortgages an affordability fix or a time bomb?
- AI basics for agents: How to get started with confidence
More from MortgageMore posts in Mortgage »
More from portalsMore posts in portals »
- Zillow Flex class-action complaint now includes RICO allegations
- Fall has been ‘sneaky good’ for buyers, but the ‘warm-up is not guaranteed to last’
- FICO scores, magic phrases, earnings digs: Inman Top 5
- Where else is Zillow not enforcing its private listing ban?
- Redfin site fluke exposed past users’ data on listing contact forms
More from RedfinMore posts in Redfin »
- October brought the strongest buyer’s market in 12 years: Redfin
- Jason Oppenheim: Private listings could take real estate ‘back to the Dark Ages’
- Realtors reject proposal to require disclosure of more referral fees
- Redfin site fluke exposed past users’ data on listing contact forms
- Stop freaking out about 50-year mortgages. They might save the housing market
More from rocketMore posts in rocket »
- Redfin site fluke exposed past users’ data on listing contact forms
- Why 88% of agent conversations never make it to the CRM
- AI helps UWM seize the day, make the most loans in 4 years in Q3
- Compass pulls Redfin into its Zillow private listing lawsuit
- Is the ‘proptech winter’ ending? This is what investors are watching
More from rocket companiesMore posts in rocket companies »
- Redfin site fluke exposed past users’ data on listing contact forms
- Homebuyers like ‘high-touch’ loan advisors equipped with tech tools
- AI key to growing Rocket, Redfin and Mr. Cooper under one roof
- Zillow ignores ‘noise,’ jabs from CoStar, as revenue climbs
- Redfin hits back at Compass, notches victory in Zillow case
More from Rocket MortgageMore posts in Rocket Mortgage »
- Homebuyers like ‘high-touch’ loan advisors equipped with tech tools
- Why 88% of agent conversations never make it to the CRM
- AI helps UWM seize the day, make the most loans in 4 years in Q3
- Fixer-upper or money pit? Key risks buyers face with aging homes
- AI key to growing Rocket, Redfin and Mr. Cooper under one roof
More from san diegoMore posts in san diego »
- 53% of US homes lost value from 2024 — but it’s not a crash
- Inman is celebrating 30 years of community, and you’re invited
- The anti-lawsuit way of presenting your fee: Now Streaming
- Tech Review: Guest House shrinks time-to-market with listing prep
- Free criminal background checks, smart lead generation and game-changing technology
More from SelectMore posts in Select »
- Earning gratitude: 5 ways to move the needle in your business
- Zillow Flex class-action complaint now includes RICO allegations
- Through the bathroom door: What 3D tours reveal about buyers today
- Rebounding mortgage rates dampen homebuyers’ appetites
- The end of ‘just listed’ marketing (and what to do instead)
More from TechnologyMore posts in Technology »
- Paraspot AI sees the future of property inspection: Tech Review
- Dawn of a new era: Here’s how NAR says it’s changing for its members
- RateMyAgent and Curated Social merge to form Renowned platform
- Zillow defends private listing rule, criticizes Compass in new filing
- Homebuyers like ‘high-touch’ loan advisors equipped with tech tools
More from Varun KrishnaMore posts in Varun Krishna »
More from ZillowMore posts in Zillow »
- Zillow Flex class-action complaint now includes RICO allegations
- October brought the strongest buyer’s market in 12 years: Redfin
- Jason Oppenheim: Private listings could take real estate ‘back to the Dark Ages’
- The urgency trap: Are you training clients to ignore your boundaries?
- Fall has been ‘sneaky good’ for buyers, but the ‘warm-up is not guaranteed to last’
Be First to Comment