Branding includes logos, photos and plenty of other visuals. But at its core, it’s really about story and identity, experts told Inman.
Source: Inman News
Inman Handbook: Branding your way to success
Published in Agent, Analysis, better homes and gardens, brand, branding, california, christy murdock edgar, coldwell banker, david marine, Edward Barrios, engel & volkers, era, Fall 2020, florida, Jennifer Marchetti, katie lance, los angeles, Marketing, Marketing & Branding Month, new york, new york city, Nikki Beauchamp, Nikki McCarthy, Nir Betan, real estate, realogy, Realogy Expansion Brands, rebecca rose, Select, sotheby's, Sotheby's International Realty, Studeo, Technology and theme-month-202009
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