Homesnap has found that with more people online, the cost of clicks and impressions on certain platforms is going down during the crisis.
Source: Inman News
Cost of marketing on Facebook, Instagram falls during pandemic
Published in advertising, Agent, Coronavirus, COVID-19, Facebook, google, homesnap, Industry News, instagram, john hogan, Marketing, pandemic, real estate, real estate agent, Select and Tim Condon
More from advertisingMore posts in advertising »
More from AgentMore posts in Agent »
- Alexander brothers denied motion to dismiss sex-trafficking charges
- Brown Harris Stevens names Halstead heir as its chief strategy officer (EXCLUSIVE)
- Stop waiting for permission: Why leadership starts with self-trust
- Leadershift: How brokers and team leaders can prepare for 2026
- Stop freaking out about 50-year mortgages. They might save the housing market
More from CoronavirusMore posts in Coronavirus »
- The internet fell hard for real estate in 2021. But can the love affair last?
- Los Angeles apartment owners sue over COVID rent freeze
- Demand for urban homes will be ‘muted’ for years: McKinsey
- Chris Heller: Brokerages and teams are playing chicken. Who will win?
- Will migration fizzle out in 2023? History points to existential shift
More from COVID-19More posts in COVID-19 »
More from FacebookMore posts in Facebook »
- 7 things real estate brokers should do before the end of the year
- 7 tips for walking away from a recruitment offer (the right way)
- 7 last-minute Halloween marketing tricks (and treats) for agents
- 11 ways to rebuild if your internal ‘check engine light’ comes on
- 5 huge mistakes agents make when calculating cost per lead
More from googleMore posts in google »
- KW’s Jason Abrams on the ‘paradox’ of artificial intelligence
- How to spy on your real estate competitors (to improve your ads)
- 3 Google Business Profile mistakes you can’t afford to make
- 55 power users spill their AI secrets to a slicker real estate workflow
- From TikTok to memes, the battle over who shapes culture
More from homesnapMore posts in homesnap »
- Broker Public Portal soft launches, adds Doorify MLS as investor
- CoStar acquires management platform Visual Lease
- CoStar Group dismisses year-old lawsuit against Homesnap founder
- CoStar takes portal war to YouTube, promises new platform
- CoStar’s Homes.com beats Redfin, Realtor.com to become No. 2 portal
More from Industry NewsMore posts in Industry News »
- Zillow defends private listing rule, criticizes Compass in new filing
- NAR’s Kevin Sears: We need to ‘show everybody that we as Realtors are pro-consumer’
- Despite unease, Compass poised to retain most Anywhere agents
- New Opendoor CEO’s plan: ‘Buy more good homes and get more good sellers through our funnel’
- Offerpad home sales, acquisitions hit new low in Q3 2025
More from instagramMore posts in instagram »
More from john hoganMore posts in john hogan »
More from MarketingMore posts in Marketing »
- Leadershift: How brokers and team leaders can prepare for 2026
- Realtor.com puts ‘spotlight’ on listing agents with new feature
- Why 88% of agent conversations never make it to the CRM
- How the 50-year mortgage could kill agent profitability
- 3 essential AI prompts to make real estate writing easier than ever
More from pandemicMore posts in pandemic »
More from real estateMore posts in real estate »
- Inman is celebrating 30 years of community, and you’re invited
- ‘Selling the OC’ drops today. Get to know the agents
- 7 lessons the Marines taught this CEO about running a brokerage
- Why ‘leadership’ shouldn’t be a dirty word in real estate
- Got $20? Here’s how to fulfill your marketing needs (with AI) in 2025
More from real estate agentMore posts in real estate agent »
- Stop waiting for permission: Why leadership starts with self-trust
- 3 essential AI prompts to make real estate writing easier than ever
- Should real estate agents have tattoos? The pros weigh in
- Despite unease, Compass poised to retain most Anywhere agents
- Why commissions have risen since the 2024 NAR settlement
More from SelectMore posts in Select »
- Alexander brothers denied motion to dismiss sex-trafficking charges
- Redfin site fluke exposed past users’ data on listing contact forms
- Brown Harris Stevens names Halstead heir as its chief strategy officer (EXCLUSIVE)
- Stop waiting for permission: Why leadership starts with self-trust
- Leadershift: How brokers and team leaders can prepare for 2026
Be First to Comment