Coldwell Banker was the most recognizable brand, with 91 percent of survey respondents correctly identifying the brokerage’s logo. But which real estate brands are the least recognizable?
Source: Inman News
Coldwell Banker named most recognizable real estate brand
Published in berkshire hathaway home services, branding, Century21, coldwell banker, keller williams, Marketing, most recognizable real estate brands, re/max, real estate brands, rebranding and Select
More from berkshire hathaway home servicesMore posts in berkshire hathaway home services »
- Berkshire Hathaway HomeServices CEO denies Compass negotiations
- BHHS Chair on housing market angst: ‘This too shall pass’
- Berkshire Hathaway HomeServices unveils updated branding
- Berkshire Hathaway HomeServices CEO steps down to lead Place
- 3 real estate execs talk equality and Hispanic homeownership rates
More from brandingMore posts in branding »
More from Century21More posts in Century21 »
More from coldwell bankerMore posts in coldwell banker »
- Coldwell Banker nabs 1,300-agent affiliate from Berkshire Hathaway
- Despite unease, Compass poised to retain most Anywhere agents
- Price cuts and concessions: Here’s how to prepare homeowners for the reality of selling a home today
- Anywhere expects preservation of brand ‘independence’ after Compass merger
- Former Coldwell Banker CEO on affordability and ‘purple’ policies
More from keller williamsMore posts in keller williams »
More from MarketingMore posts in Marketing »
- Future-proof your digital footprint for 2026 (and beyond)
- 5 lead-generation metrics you must review before 2026 begins
- How this agent-turned-coach went from no social media to 10M monthly organic views
- Make 2026 your breakout year: Audit, refresh and reignite your real estate marketing
- Head of Instagram: You’re missing reach if you don’t do these 5 things
More from re/maxMore posts in re/max »
- Through the bathroom door: What 3D tours reveal about buyers today
- Will Anywhere merger launch M&A arms race? It’s not yet clear: Intel
- 3 opportunities agents miss without a top global brand
- NAR scores a victory in buyer commission lawsuit
- New LGBTQ+ Alliance president talks about ‘opportunity in the chaos’
More from rebrandingMore posts in rebranding »
- HomeSmart celebrates 25 years with new branding, messaging
- Hoby Hanna: What no one tells you about leading through a merger
- Howard Hanna launches first rebrand in more than 40 years
- RE/MAX meets expectations in Q1 but forecasts turbulence ahead
- The Keyes Company rolls out brand refresh ahead of 100th anniversary
More from SelectMore posts in Select »
- This team is jumping on the private listing platform trend (EXCLUSIVE)
- Redfin on 2026: Affordability improves, sales rise only slightly
- Dual licensing is on the rise. Is it the right move for your business?
- Future-proof your digital footprint for 2026 (and beyond)
- Change strategy as the market shifts to win the listings long game
Be First to Comment