As real estate moves further into the age of artificial intelligence, Lauren Henss writes, it requires a combination of tech and human connection to serve clients.
Source: Inman News
AI isn’t here to replace agents. It’s here to make you faster, better
More from AEOMore posts in AEO »
More from AgentMore posts in Agent »
- This team is jumping on the private listing platform trend (EXCLUSIVE)
- Redfin on 2026: Affordability improves, sales rise only slightly
- Dual licensing is on the rise. Is it the right move for your business?
- Future-proof your digital footprint for 2026 (and beyond)
- Change strategy as the market shifts to win the listings long game
More from AIMore posts in AI »
- Can agents use AI to help with contracts and disclosures?
- Why your brand needs a ‘vibe’ (not red and green) this holiday season
- Zillow’s SkyTour uses complex 3D tech to simplify home search
- In crowded virtual staging category, Collov AI offers ease, affordability: Tech Review
- AI slop is flooding social feeds and reshaping real estate marketing
More from Answer Engine OptimizationMore posts in Answer Engine Optimization »
More from artificial intelligenceMore posts in artificial intelligence »
- Future-proof your digital footprint for 2026 (and beyond)
- Can agents use AI to help with contracts and disclosures?
- Real CEO talks growth in hard times — and how everyone loses in real estate ‘wars’
- Zillow’s SkyTour uses complex 3D tech to simplify home search
- How this team leader built a 90% repeat and referral business
More from ChatGPTMore posts in ChatGPT »
- AI slop is flooding social feeds and reshaping real estate marketing
- Damian Eales on ‘imminent’ Realtor.com app for ChatGPT [EXCLUSIVE]
- Brokers are losing to ChatGPT. Here are 10 new AI rules of the road
- 3 essential AI prompts to make real estate writing easier than ever
- Reffkin calls Christie’s deal the ‘blueprint’ for Anywhere
More from First TeamMore posts in First Team »
More from GeminiMore posts in Gemini »
- AI was built to replace us — but it might end up freeing us
- Majority of Americans now use AI to learn about the housing market
- Your 1st 5 minutes with ChatGPT: A no-fear guide for agents
- Overwhelmed by AI? Use this step-by-step guide to get started
- UWM and Google Cloud announce ‘strategic’ AI mortgage partnership
More from generative AIMore posts in generative AI »
- AI helps UWM seize the day, make the most loans in 4 years in Q3
- AI was built to replace us — but it might end up freeing us
- AI expert: Agents must harness AI or be replaced by those who do
- How agents can win the AI-driven holiday marketing season
- Your listings will now appear on a new search site: ChatGPT, thanks to Zillow
More from Generative Engine OptimizationMore posts in Generative Engine Optimization »
More from inmanMore posts in inman »
- Redfin on 2026: Affordability improves, sales rise only slightly
- Change strategy as the market shifts to win the listings long game
- Can agents use AI to help with contracts and disclosures?
- 5 lead-generation metrics you must review before 2026 begins
- Real CEO talks growth in hard times — and how everyone loses in real estate ‘wars’
More from JLLMore posts in JLL »
- Proptech investment is way down — but these 4 areas still see demand
- Anywhere, JLL hold onto ‘World’s Most Ethical Companies’ honors
- Commercial property giant Jones Lang LaSalle takes on rental market
- Century 21 at 50: What’s in store for the brokerage’s golden year
- JLL, Century 21 among top real estate firms on Forbes diversity list
More from large language modelMore posts in large language model »
- Damian Eales on ‘imminent’ Realtor.com app for ChatGPT [EXCLUSIVE]
- Hit the AI ‘easy button’: A practical playbook for agents
- This real estate exec says artificial intelligence is ‘lying’ to consumers. Here’s his solution
- 3 secret AI prompt strategies that supercharge your business
- Nation’s biggest mortgage lender, UWM, jumping on AI bandwagon
More from Lauren HenssMore posts in Lauren Henss »
- 10 questions to ask yourself before your next career move
- Real estate leaders weigh in on Compass-Anywhere: The Download
- The Compass-Anywhere merger: When elite meets scale, what happens to value propositions?
- Beyond trophies: Top brokerages rethink agent appreciation
- FirstTeam kicks off nationwide expansion in Idaho and Washington
More from LLMMore posts in LLM »
More from MarketingMore posts in Marketing »
- Future-proof your digital footprint for 2026 (and beyond)
- 5 lead-generation metrics you must review before 2026 begins
- How this agent-turned-coach went from no social media to 10M monthly organic views
- Make 2026 your breakout year: Audit, refresh and reignite your real estate marketing
- Head of Instagram: You’re missing reach if you don’t do these 5 things
More from MLSMore posts in MLS »
- 5 lead-generation metrics you must review before 2026 begins
- Real CEO talks growth in hard times — and how everyone loses in real estate ‘wars’
- More MLSs are moving to provide non-Realtors with access
- The right calendar is an easy button for your listing process
- The IDX lie agents still believe: 5 common misconceptions about real estate websites
More from Multiple Listing ServiceMore posts in Multiple Listing Service »
- 5 lead-generation metrics you must review before 2026 begins
- Real CEO talks growth in hard times — and how everyone loses in real estate ‘wars’
- Zillow reverses course and removes climate data from listings
- More MLSs are moving to provide non-Realtors with access
- The right calendar is an easy button for your listing process
More from productivityMore posts in productivity »
More from real estate marketingMore posts in real estate marketing »
- 5 lead-generation metrics you must review before 2026 begins
- How this agent-turned-coach went from no social media to 10M monthly organic views
- Head of Instagram: You’re missing reach if you don’t do these 5 things
- Why your brand needs a ‘vibe’ (not red and green) this holiday season
- If price is king, why do we even market new listings?
More from SalesforceMore posts in Salesforce »
- Task Handwrytten’s 185 robots with your direct mail: Tech Review
- Lofty promises faster, smarter marketing with Bloom release
- From grind to flow: Why letting go is key to real estate success
- Aidium Mortgage CRM lands $19M in Series A led by PeakSpan Capital
- Mortgage lenders use tech and local ties to grow national footprints
More from san diegoMore posts in san diego »
- Bayview merger positions Guild Mortgage for refinancing boom
- Delistings and discounts jump as holiday season approaches
- The fallout from NAR’s big reversal: Take the Intel Index survey today
- 53% of US homes lost value from 2024 — but it’s not a crash
- Inman is celebrating 30 years of community, and you’re invited
More from SelectMore posts in Select »
- This team is jumping on the private listing platform trend (EXCLUSIVE)
- Redfin on 2026: Affordability improves, sales rise only slightly
- Dual licensing is on the rise. Is it the right move for your business?
- Future-proof your digital footprint for 2026 (and beyond)
- Change strategy as the market shifts to win the listings long game
More from serviceMore posts in service »
- Dual licensing is on the rise. Is it the right move for your business?
- Future-proof your digital footprint for 2026 (and beyond)
- Change strategy as the market shifts to win the listings long game
- Listing leverage: How to win the game of securing sellers
- Can agents use AI to help with contracts and disclosures?
More from tech optimizationMore posts in tech optimization »
More from TechnologyMore posts in Technology »
- Future-proof your digital footprint for 2026 (and beyond)
- Zillow’s SkyTour uses complex 3D tech to simplify home search
- In crowded virtual staging category, Collov AI offers ease, affordability: Tech Review
- The IDX lie agents still believe: 5 common misconceptions about real estate websites
- DR Horton gets into AI mortgage tech with Tidalwave stake
Be First to Comment