Nearly 70 percent of agents who have purchased portal leads in the past say they no longer buy them, citing “time and money” needed for maximum ROI, according to the latest Intel Index polling data.
Source: Inman News
Agents find waning value in the purchase of portal leads: Intel
Published in Agent, Brokerage, buyer leads, Clear Cooperation Policy, compass, Consumer Transparency, costar group, homes.com, inman, Inman Intel, Lauren Bowen, Lead Generation, Marian McPherson, Markets & Economy, move inc, Multiple Listing Service, national association of realtors, portals, property technology, realtor.com, Redfin, residential real estate, seller leads, Sina Mollaan, Technology, trulia, washington d.c., Zillow and zillow group
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