In real estate, not only do we sell homes, but also we sell our expertise, our education, our experience and ourselves to clients. Unfortunately, not all real estate agents are naturally equipped with that skill set.
Source: Inman News
8 selling realities every real estate agent needs to embrace
Published in Agent, john giffen, Select, selling advice and selling principles
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More from SelectMore posts in Select »
- This team is jumping on the private listing platform trend (EXCLUSIVE)
- Redfin on 2026: Affordability improves, sales rise only slightly
- Dual licensing is on the rise. Is it the right move for your business?
- Future-proof your digital footprint for 2026 (and beyond)
- Change strategy as the market shifts to win the listings long game
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