Opendoor and Offerpad will now list homes directly, alongside their core instant-offer businesses, underlining the growing convergence of iBuyers and the traditional industry. Ultimately, this new service, still in the early stages, represents a way for iBuyers to make money without having to actually buy houses.
Source: Inman News
The line between iBuyer and brokerage is blurring
More from AnalysisMore posts in Analysis »
- Shutdown blip, or worrying trend? Agent pipelines thin in November
- October brought the strongest buyer’s market in 12 years: Redfin
- The inventory surge is sputtering. See how your market stacks up
- Northeast sees strongest price gains in Q3 as median single-family home price hits $426,800
- Heard of a K-shaped economy? You’re living in it now
More from BrokerageMore posts in Brokerage »
- Redfin on 2026: Affordability improves, sales rise only slightly
- Dual licensing is on the rise. Is it the right move for your business?
- Future-proof your digital footprint for 2026 (and beyond)
- Change strategy as the market shifts to win the listings long game
- Listing leverage: How to win the game of securing sellers
More from ColumnsMore posts in Columns »
- Dual licensing is on the rise. Is it the right move for your business?
- Future-proof your digital footprint for 2026 (and beyond)
- Listing leverage: How to win the game of securing sellers
- Can agents use AI to help with contracts and disclosures?
- 5 lead-generation metrics you must review before 2026 begins
More from DataMore posts in Data »
- Shutdown blip, or worrying trend? Agent pipelines thin in November
- October brought the strongest buyer’s market in 12 years: Redfin
- The inventory surge is sputtering. See how your market stacks up
- New client leads, murky waters: October’s mixed bag for real estate
- What Zillow’s marketing genius can teach you about social media
More from ibuyersMore posts in ibuyers »
More from Keller OffersMore posts in Keller Offers »
- Opendoor faces ‘existential’ crisis as iBuying fights for survival
- How real estate agents can work with Keller Offers
- How real estate agents can work with Offerpad
- Tech takeaways from Inman Connect: Mortgage’s evolution, betting on iBuyers and more
- Keller Offers exec: iBuying is a golden opportunity for agents
More from mike delpreteMore posts in mike delprete »
- KW’s Jason Abrams on the ‘paradox’ of artificial intelligence
- Zillow may be surrounded, but it’s not checkmate just yet
- Are commissions still falling? What Intel’s watching in weeks ahead
- Zillow begins sending warnings to brokers ahead of private listing ban
- Checkmate or alienate? Reactions mixed as firms align with Zillow
More from offerpadMore posts in offerpad »
- Offerpad home sales, acquisitions hit new low in Q3 2025
- From cash offer to collaboration: Offerpad empowers agents and sellers
- Opendoor’s resurrection: Will there be an iBuyer afterlife?
- He started the Opendoor stock rally. Now he wants the CEO out
- Opendoor grows revenue and trims losses in 2nd quarter rally
More from opendoorMore posts in opendoor »
- Inman unveils winners of the 2025 Best of Proptech Awards
- Trump’s 50-year mortgage is ‘a big nothingburger’ for homebuyers
- New Opendoor CEO’s plan: ‘Buy more good homes and get more good sellers through our funnel’
- From Vegas to venture capital: Navigating the uncertain path of the proptech founder
- Here’s how to save canceled listings and improve success rates
More from OpinionMore posts in Opinion »
- Why I’m still grateful to be a real estate professional
- What saved my life — and why our industry must choose compassion over judgment
- Private inventory: New competition rules that leave consumers behind
- The fallout from NAR’s big reversal: Take the Intel Index survey today
- Industry shocked as Realtors say no to referral-fee transparency
More from realogyMore posts in realogy »
More from RealSureMore posts in RealSure »
- Anywhere’s BHGRE and ERA name new presidents after Sherry Chris
- Anywhere lays off more workers, announces end of RealSure iBuyer
- Market headwinds push Anywhere Q2 revenue down 6% to $2.1B
- All the biggest challenges facing all the biggest companies in real estate
- Realogy in 2022: Power buying, a luxury ‘turbocharge’ and more
More from RedfinNowMore posts in RedfinNow »
- Redfin narrows losses amid rough Q2 as it braces for more turbulence
- As iBuyers struggle, agents rethink relationships with cash-offer kings
- Redfin sees losses soar in Q3 as it winds down iBuying program
- Redfin’s iBuyer expands into Florida among the hottest US markets
- Power Buyer clients made 1 offer on average. Traditional buyers? 7
More from SelectMore posts in Select »
- This team is jumping on the private listing platform trend (EXCLUSIVE)
- Redfin on 2026: Affordability improves, sales rise only slightly
- Dual licensing is on the rise. Is it the right move for your business?
- Future-proof your digital footprint for 2026 (and beyond)
- Change strategy as the market shifts to win the listings long game
More from teamsMore posts in teams »
- This team is jumping on the private listing platform trend (EXCLUSIVE)
- Dual licensing is on the rise. Is it the right move for your business?
- Future-proof your digital footprint for 2026 (and beyond)
- Change strategy as the market shifts to win the listings long game
- Listing leverage: How to win the game of securing sellers
More from Zillow OffersMore posts in Zillow Offers »
- Here’s how to save canceled listings and improve success rates
- How a Green Beret turned an agent’s advice into a $600M empire
- Compass CEO Reffkin continues anti-Zillow social media blitz
- As iBuyers struggle, agents rethink relationships with cash-offer kings
- Zillow CEO Rich Barton: ‘The real pain is probably coming’
Be First to Comment