One of the things that often gets lost when discussing major acquisitions by big companies is the individual agent, who goes from utilizing a startup’s service to potentially running a crucial part of a business on a competitor’s platform. It happened with Compass’ acquisition of the popular customer relationship management tool Contactually, as well as RE/MAX’s acquisition of booj.
Source: Inman News
Real estate execs promise they don’t want to steal your data
Published in adam contos, Brokerage, compass, Contactually, eXp Realty, glenn sanford, morgan carey, re/max, real estate webmasters, Select and Technology
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