Even seasoned agents may be scratching their heads when analyzing NAR’s latest consumer profile data, writes contributor Bernice Ross, who highlights the data agents need to pull 2026 into focus.
Source: Inman News
NAR’s new consumer profile shows agents how to thrive in 2026
More from 2026More posts in 2026 »
More from 2026 planningMore posts in 2026 planning »
More from AgentMore posts in Agent »
- This team is jumping on the private listing platform trend (EXCLUSIVE)
- Redfin on 2026: Affordability improves, sales rise only slightly
- Dual licensing is on the rise. Is it the right move for your business?
- Future-proof your digital footprint for 2026 (and beyond)
- Change strategy as the market shifts to win the listings long game
More from aging in placeMore posts in aging in place »
- Boomers may experience these brutal surprises when they move
- Help baby boomers move into the future with a rental bridge option
- Real talk: We need to make housing more accessible for older adults
- Stagnant homeowners are creating an inventory catch-22
- Zombies, fraud and opportunity: All the mortgage stats you might’ve missed
More from austinMore posts in austin »
- Delistings and discounts jump as holiday season approaches
- October brought the strongest buyer’s market in 12 years: Redfin
- 53% of US homes lost value from 2024 — but it’s not a crash
- 5 ways real estate agents can attract, and keep, buyer clients
- Companies must ‘get big in order to compete’ with Compass-Anywhere
More from baby boomersMore posts in baby boomers »
- Boomers may experience these brutal surprises when they move
- How to help senior real estate clients right-size with confidence
- The American homeownership dream is primed for a comeback
- Tool Kit: The Golden Girl’s guide to winning the Silver Tsunami
- Boomers claim top homebuyers spot, leaving millennials behind
More from bernice rossMore posts in bernice ross »
More from BrokerageMore posts in Brokerage »
- Redfin on 2026: Affordability improves, sales rise only slightly
- Dual licensing is on the rise. Is it the right move for your business?
- Future-proof your digital footprint for 2026 (and beyond)
- Change strategy as the market shifts to win the listings long game
- Listing leverage: How to win the game of securing sellers
More from BrokerageUpMore posts in BrokerageUp »
More from buyer's agentsMore posts in buyer's agents »
- Zillow Flex class-action complaint now includes RICO allegations
- DropOffer offers ways to add and communicate value: Tech Review
- Stop justifying your fee. Start showing the cost of not using you
- Agents storm TikTok with flood of complaints after NAR settlement
- Home staging dips in popularity as fewer agents make the effort: NAR
More from cash buyersMore posts in cash buyers »
More from ColumnsMore posts in Columns »
- Dual licensing is on the rise. Is it the right move for your business?
- Future-proof your digital footprint for 2026 (and beyond)
- Listing leverage: How to win the game of securing sellers
- Can agents use AI to help with contracts and disclosures?
- 5 lead-generation metrics you must review before 2026 begins
More from down payment assistanceMore posts in down payment assistance »
- What is a 50-year mortgage? The pros and cons of Trump’s proposal
- Homebuilders’ rate buydowns are leaving buyers underwater: WSJ
- Veterans have been ‘priced out,’ left behind by the housing market
- Heard of a K-shaped economy? You’re living in it now
- How buyer affordability education makes you the go-to agent
More from end of yearMore posts in end of year »
- Redfin on 2026: Affordability improves, sales rise only slightly
- Future-proof your digital footprint for 2026 (and beyond)
- 5 lead-generation metrics you must review before 2026 begins
- Real CEO talks growth in hard times — and how everyone loses in real estate ‘wars’
- Make 2026 your breakout year: Audit, refresh and reignite your real estate marketing
More from first-time buyersMore posts in first-time buyers »
- How buyer affordability education makes you the go-to agent
- How to give children a voice in the real estate process
- ‘Is it cheaper to rent or buy today?’ How to answer that question
- Mortgage rates hit 10-month low, spurring lower monthly payments
- 1st-time buyers say ‘yes’ to older starter homes due to higher costs
More from forever homeMore posts in forever home »
More from forever homesMore posts in forever homes »
More from home affordabilityMore posts in home affordability »
More from homeownership tenureMore posts in homeownership tenure »
More from housing affordabilityMore posts in housing affordability »
- 8 reasons you should never recommend a 50-year mortgage
- Are 50-year mortgages an affordability fix or a time bomb?
- What is a 50-year mortgage? The pros and cons of Trump’s proposal
- Veterans have been ‘priced out,’ left behind by the housing market
- Trump’s 50-year mortgage is ‘a big nothingburger’ for homebuyers
More from housing marketMore posts in housing market »
More from inmanMore posts in inman »
- Redfin on 2026: Affordability improves, sales rise only slightly
- Change strategy as the market shifts to win the listings long game
- Can agents use AI to help with contracts and disclosures?
- 5 lead-generation metrics you must review before 2026 begins
- Real CEO talks growth in hard times — and how everyone loses in real estate ‘wars’
More from MLS & AssociationsMore posts in MLS & Associations »
- California Association of Realtors leans into referral fee transparency
- Ex-CEO charged with grand theft; local Realtor association left ‘all but broke’
- NAR NXT: The Download on last week’s trends, tensions, takeaways
- Dispatches from NAR NXT as real estate grapples with AI
- The fallout from NAR’s big reversal: Take the Intel Index survey today
More from NARMore posts in NAR »
More from NAR Profile of Home Buyers and SellersMore posts in NAR Profile of Home Buyers and Sellers »
More from national association of realtorsMore posts in national association of realtors »
More from profile of home buyers and sellersMore posts in profile of home buyers and sellers »
More from Profit.RealEstateMore posts in Profit.RealEstate »
More from real estate agentMore posts in real estate agent »
More from Real Estate AgentsMore posts in Real Estate Agents »
- Listing leverage: How to win the game of securing sellers
- Shutdown blip, or worrying trend? Agent pipelines thin in November
- Why 2026 will reward those who plan with precision, not emotion: Mauricio Umansky
- Coldwell Banker nabs 1,300-agent affiliate from Berkshire Hathaway
- The fallout from NAR’s big reversal: Take the Intel Index survey today
More from RealEstateCoach.comMore posts in RealEstateCoach.com »
More from rental marketMore posts in rental market »
- Home investors’ strategies vary by location: Here’s where they’re getting the most for their money
- CoStar CEO Andy Florance says in earnings call Zillow is ‘under siege’
- Attorneys general pile onto Zillow-Redfin following FTC rental suit
- Demystify rentals as a lead source with RentEdge: Tech Review
- Zillow Group exceeded revenue expectations during Q2 2025
More from SelectMore posts in Select »
- This team is jumping on the private listing platform trend (EXCLUSIVE)
- Redfin on 2026: Affordability improves, sales rise only slightly
- Dual licensing is on the rise. Is it the right move for your business?
- Future-proof your digital footprint for 2026 (and beyond)
- Change strategy as the market shifts to win the listings long game
More from serviceMore posts in service »
- Dual licensing is on the rise. Is it the right move for your business?
- Future-proof your digital footprint for 2026 (and beyond)
- Change strategy as the market shifts to win the listings long game
- Listing leverage: How to win the game of securing sellers
- Can agents use AI to help with contracts and disclosures?
More from teamsMore posts in teams »
- This team is jumping on the private listing platform trend (EXCLUSIVE)
- Dual licensing is on the rise. Is it the right move for your business?
- Future-proof your digital footprint for 2026 (and beyond)
- Change strategy as the market shifts to win the listings long game
- Listing leverage: How to win the game of securing sellers
More from year endMore posts in year end »
- Future-proof your digital footprint for 2026 (and beyond)
- 5 lead-generation metrics you must review before 2026 begins
- Real CEO talks growth in hard times — and how everyone loses in real estate ‘wars’
- 5 snack-sized 2025 predictions from a luxury real estate expert
- Tell us your New Year’s resolution for 2025: Pulse
Be First to Comment