TikTok user @fortdefiance said she asked a real estate agent to show her home to a family. When she returned home, she noticed something askew…
Posts published in “social media”
Don’t fear the content creators: Why Zillow Gone Wild isn’t bad for agents
By The Citizen on June 24, 2022
Content creators are turning Zillow listings into cold hard cash, often with for-sale properties as the butt of the joke. But increasingly the attention is…
5 low or no cost ideas for thrifty 1st year real estate agents
By The Citizen on June 11, 2022
First-year agents are feeling the pinch in their pocketbooks now more than ever. Coach Darryl Davis offers some advice about how to make smart money…
Madison ‘TheNYCAgent’ Sutton leaves BHS for SERHANT.
By The Citizen on June 7, 2022
Seven months after joining Brown Harris Stevens, real estate agent and TikTok phenom Madison Sutton has jumped ship to SERHANT. Sutton and her five-person team…
9 low-cost and no-cost ways to grow your business
By The Citizen on June 2, 2022
Although the temptation to spend money on fancy logos, direct mail drip campaigns, Facebook ads and online lead generators is real, your best investment is…
Did Realogy land the Anywhere rollout? Experts split on strategy
By The Citizen on May 31, 2022
Six branding experts share their thoughts on Realogy’s rebrand strategy, including its May soft launch and unique domain name, while sharing what the next steps…
Brown Harris Stevens’ TikTok has arrived. Here are its 6 best videos
By The Citizen on May 13, 2022
The luxury real estate brokerage launched its own TikTok channel last week and will begin offering social media workshops to agents beginning this month. Here…
22 Instagram must-follows for real estate agents
By The Citizen on May 12, 2022
To get results, says Jimmy Burgess, follow these pros for ideas on how to grow your own following. Implement some of their strategies on your…
Want a piece of Facebook history? Even if you don’t, it’s yours for $5.3M
By The Citizen on May 11, 2022
The Silicon Valley home where a young Mark Zuckerberg, Dustin Moskovitz and Sean Parker gave birth to the social media network — now known as…
Don’t wait, create! Help find hidden inventory for your buyers
By The Citizen on May 11, 2022
Many agents are struggling with finding listings for their buyers. Team leader Tom Toole offers scripts and strategies to find additional inventory in any market. …