Repurposing content across platforms is a smart way to streamline your workload and ensure that your entire audience doesn’t miss a message. Laura Stace, VP…
Posts published in “social media”
500+ content ideas for your real estate business
By The Citizen on October 4, 2022
To take the hard work out of idea generation and let you focus on content creation, we’ve pulled together this massive list of content ideas.…
Zillow Gone Wild poked your weird listing. Don’t worry — it might help
By The Citizen on September 27, 2022
For some agents, a listing shared on the real estate-skewering Instagram page provided a boost — for others, not so much. Inman investigates five listings…
Promoting your event on Instagram? A step-by-step guide to getting attention
By The Citizen on September 14, 2022
If you want to use Instagram to promote one of your upcoming events, taking the promotion of the event as seriously as planning the actual…
Stop chasing social media trends: 7 marketing mistakes agents make
By The Citizen on September 6, 2022
Has your marketing fallen flat? CSO Luke Babich of Clever Real Estate says your content may be the problem. Here are seven common mistakes agents…
How to turn your Facebook friends into Instagram followers
By The Citizen on September 6, 2022
Many agents are making mistakes when it comes to building their presence on Instagram. Marketing coach Michelle Berman Mikel shares her essential tips for making…
WATCH: Getting real about using Instagram Reels with mother and son duo at ICLV
By The Citizen on August 22, 2022
Learn how to use Instagram Reels to not only grow your business, but earn money too with mother-son duo Markli Lemons-Ryhal of ReMarkiTable, LLC and…
WATCH: The rise of the real estate influencer
By The Citizen on August 19, 2022
How is the role of the agent evolving and how can you use the power of your personal brand in new ways? Moderator Kendall Bonner…
How to handle an agent’s social media post gone sideways
By The Citizen on August 17, 2022
In this monthly column, Anthony Askowitz explores a hypothetical real estate situation from both sides of the broker/agent dynamic. This month’s situation: A seasoned agent takes the leap…
Is your Facebook page a ghost town? 5 mistakes that scare off clients
By The Citizen on August 17, 2022
Creating a great Facebook strategy means balancing the spontaneity of social media with the intentional aspects of effective marketing. Laura Stace offers tips to get…