Understanding the psychology of consumers can help you create better relationships quicker, founder of The Talent Brokerage, Giselle Ugarte, said at Inman Connect New York. …
Posts published in “Marketing”
While some stumble into their brand organically, panelists at Inman Connect New York Wednesday emphasized that successful branding is a strategic process that requires authenticity…
Need a little wind in your sails? Real’s Jimmy Burgess shares momentum-building strategies to help real estate agents move forward onstage at Inman Connect New…
The chief marketing officers for eXp Realty, Brown Harris Stevens and CoStar Marketplace share why sales metrics don’t resonate with today’s consumers and what agents…
The key to finding a brand’s story is making sure that the consumer’s, the brand agents’ and competing agents’ views of that brand all align,…
From selling advertising to entering the competitive world of New York City real estate, find out how Rachel Glazer overcame long odds with hustle and…
On Jan. 27, new rules for contacting consumers kick in. If you’re not compliant, you’re at serious risk of fines and lawsuits. Just ask Keller…