Media and real estate have more in common than you might think, argued Chris Finnegan, chief marketing and communications officer at Bright MLS onstage at Inman Connect New York. If you use data to target consumers in a personalized way, it can be more valuable than owning more market volume.
Source: Inman News
WATCH: Data cap is more important than market cap
Published in Austin Board of Realtors, big data, bright mls, Connect Video, Data, Emily Chenevert, Events, ICNY, icny2020, inman connect, Inman Connect New York, Inman Connect New York 2020, Leslie Appleton-Young, MLS & Associations, Real Estate Connect, Ryan Rodenbeck, Select, Spyglass Realty and Video
More from Austin Board of RealtorsMore posts in Austin Board of Realtors »
- Inman celebrates its 2025 Inman Innovator Award winners
- Has this Austin MLS ‘solved’ the private listings conundrum?
- Inman celebrates industry visionaries: Announcing the 2025 Inman Innovator Award finalists
- Rethinking NAR’s speech policy, CCP, settlement: Inman Top 5
- Zillow’s clarity, Tutor’s clap back, LionDesk’s closure: Inman Top 5
More from big dataMore posts in big data »
More from bright mlsMore posts in bright mls »
More from Connect VideoMore posts in Connect Video »
- Here’s how to build a group your team wants to stick with
- ‘The new norm is tough’: Ivy Zelman on the future of the housing market
- Redfin CEO: With commissions in peril ‘cooperation may crumble’
- Mauricio Umansky: ‘Something exciting happens every time I wake up’
- 23 Inman Connect videos worth watching to get ready for 2023
More from DataMore posts in Data »
- The inventory surge is sputtering. See how your market stacks up
- New client leads, murky waters: October’s mixed bag for real estate
- What Zillow’s marketing genius can teach you about social media
- Median monthly housing payments see sharpest drop in almost 1 year
- Existing-home sales gain momentum in September amid falling mortgage rates
More from Emily ChenevertMore posts in Emily Chenevert »
More from EventsMore posts in Events »
- Inman is celebrating 30 years of community, and you’re invited
- Why ‘leadership’ shouldn’t be a dirty word in real estate
- Innovation takes the stage at Inman Connect New York
- Companies must ‘get big in order to compete’ with Compass-Anywhere
- Associations: Want to add value, relevance? Raise the bar on events
More from ICNYMore posts in ICNY »
- Innovation takes the stage at Inman Connect New York
- Inman announces the 2025 Inman Connect San Diego Ambassadors
- Want to fall in love with real estate all over again? Here’s how
- Is it you? Call for speakers for Inman Connect San Diego 2025
- Leaders foresee opportunity in wake of antitrust commission suits
More from icny2020More posts in icny2020 »
More from inman connectMore posts in inman connect »
- Inman is celebrating 30 years of community, and you’re invited
- From Vegas to venture capital: Navigating the uncertain path of the proptech founder
- Innovation takes the stage at Inman Connect New York
- The path for Compass-Anywhere: Take the Intel Index survey today
- Companies must ‘get big in order to compete’ with Compass-Anywhere
More from Inman Connect New YorkMore posts in Inman Connect New York »
More from Inman Connect New York 2020More posts in Inman Connect New York 2020 »
More from Leslie Appleton-YoungMore posts in Leslie Appleton-Young »
- Real estate and tech vets launch women-led coaching platform
- Mark 2024 down in the books as the year WomanUP! roared
- What’s next? Top economists tackle the biggest questions in real estate
- COVID-19 changed everything for California Realtors. Here’s how they adapted
- What’s next? C.A.R.’s VP addresses agent concerns
More from MLS & AssociationsMore posts in MLS & Associations »
- Redfin site fluke exposed past users’ data on listing contact forms
- American Real Estate Association hires Mary-Frances Coleman as inaugural executive director
- Real estate has become lawsuit-happy, and it’s killing our credibility
- Zillow says CoStar uses litigation ‘playbook’ to ‘attack’ competitors
- Northeast sees strongest price gains in Q3 as median single-family home price hits $426,800
More from Real Estate ConnectMore posts in Real Estate Connect »
- Innovation takes the stage at Inman Connect New York
- In an uncertain market, Inman Connect New York offers solutions
- Real estate CEOs sound off on CCP, M&A, being No. 1: The Download
- 3 CEOs talk change, affordability, NAR and end-to-end systems
- Redfin’s Glenn Kelman spills details on bittersweet transition to Rocket
More from Ryan RodenbeckMore posts in Ryan Rodenbeck »
More from SelectMore posts in Select »
- Alexander brothers denied motion to dismiss sex-trafficking charges
- Redfin site fluke exposed past users’ data on listing contact forms
- Brown Harris Stevens names Halstead heir as its chief strategy officer (EXCLUSIVE)
- Stop waiting for permission: Why leadership starts with self-trust
- Leadershift: How brokers and team leaders can prepare for 2026
More from Spyglass RealtyMore posts in Spyglass Realty »
More from VideoMore posts in Video »
- Why 88% of agent conversations never make it to the CRM
- ‘Real estate is the sacrificial lamb of high interest rates’: Jason Oppenheim rants on the Fed
- Meet the brokerage turning agent support into profit
- 5 magic phrases that help real estate agents close more deals
- Here’s how to save canceled listings and improve success rates
Be First to Comment