A marketing calendar can be a lifeline to any broker in order to keep track of goals and release information in an organized, strategic and…
Posts published in “theme-month-202009”
As an agent, one of the most important things you can do is understand and identify your target audience so you know exactly how to…
Branding and marketing become surprisingly simple and effective when you know your core values, your inherent strengths and your personal brand archetype. Think of these…
Establishing yourself as a thought leader doesn’t have to involve spending big bucks on a PR firm. Instead, learn from one company’s experience deploying a…
Century 21 Chief Marketing Officer Cara Whitley shares what she loves about marketing, the inspiration behind the brokerage’s 2018 rebrand and what’s next. Source:…
In an ongoing effort to open up its technology, Matterport’s Capture app will now work with 3D camera maker Insta360’s new ONE R line of…
This week, we want to hear about the worst marketing and branding blunders you’ve seen throughout your career. What was your takeaway from it? How…
Personas are semifictional representations of your ideal customers based on data and research. This is how they come into play when defining your brand and…