The guide, created by Max Wilker, the style director at Meredith Corporation, which publishes the “Better Homes & Gardens” magazine, provides agents with 14 pages…
Posts published in “staging”
Homeowners looking to sell often seem confused over what constitutes an improvement versus deferred maintenance. Here’s a handy list that’ll help your clients distinguish between…
BoxBrownie and bridgeMLS struck deal to offer discounts to members for listing photography edits, virtual staging, day-to-dusk upgrades and other digital creative services. Source:…
Max Wilker doesn’t sit still. Cologne. Paris. Las Vegas. All in the same month, and all as part of his role as Style Director for…
Whether you’re helping sellers stage their home for fall buyers or just want to update a space, Interior Marketing Group Staging Director Christina Slater has…
If you don’t have a library of staging items when charged with selling a vacant home or showroom unit, there’s always cardboard. Yes, cardboard. Source:…
Based on the numbers and our personal experience of a larger number of prospects shopping but not buying, we suspect the seller’s market is about…
Making good on their stated plan, scores of Wayfair employees walked off the job Wednesday to protest their company’s practice of selling supplies for use in…
A letter purporting to be from Wayfair employees that was widely circulating on Twitter Tuesday — and which was shared by @wayfairwalkout — further alleged…
Although furniture layouts and paint colors get a lot of attention in the staging process, one essential element is a home’s lighting. To ensure your…