Smartly packaged from an assemblage of established technologies, Elm Street Technology’s Elevate is business productivity software for mid-size brokerages to manage leads, clients and agent…
Posts published in “social media”
Bored with your Facebook feed? Try these 15 fresh ideas
By The Citizen on October 4, 2019
If you’re like most agents, you probably see a lot of the same content in your feed from other agents. Some days you can tell…
Facebook toys with hiding ‘likes’ and views on posts
By The Citizen on September 28, 2019
What happens when one sign of engagement, such as a “like” on Facebook, is hidden? That’s the reality some Facebook users are facing as the…
Stephanie Anton reveals where luxury marketing is headed
By The Citizen on September 26, 2019
The president of Luxury Portfolio talks about video, data and social media ahead of Luxury Connect in Beverly Hills next month. Source: Inman News
Lead-gen game changer: Work the warm calls
By The Citizen on September 25, 2019
Regardless of where you are in your career, you have to be consciously expanding your network both by meeting new people and reconnecting with people…
How to use social media to deepen your niche
By The Citizen on September 24, 2019
If you’re new to social media marketing, or if you haven’t had much success with it, social media expert Karen Albert has a few simple…
How to target market luxury clients on LinkedIn
By The Citizen on September 23, 2019
So you want to be a luxury agent? In addition to knowing the community and the ins and outs of the market, you’ll also have…
You’ve made it to the top, but your work isn’t done. Here’s what you need.
By The Citizen on September 23, 2019
“It’s more difficult to stay on top than to get there.” Mia Hamm, a two-time Olympic gold medalist, and two-time FIFA Women’s World Cup champion.…
Talkin’ ’bout my generation: How to market to your client’s stage in life
By The Citizen on September 20, 2019
Marketing to everyone, from mid-20s, first-time homebuyers to elderly homeowners moving into retirement can be challenging because each group has varying values, needs and communication…
Why retargeting should be part of your firm’s marketing strategy
By The Citizen on September 16, 2019
Retargeting: What is it and what does it mean for your firm? At this point, we’ve probably all experienced retargeting. Let’s say you just spent…