Social media experts Zena Cherian and Chris Rodgers share what real estate agents need to know about using hashtags to drive engagement and growth. Source:…
Posts published in “social media”
How ‘The Social Dilemma’ relates to your business
A new docudrama on Netflix highlights the dangers of social media and the many ways these platforms are designed to gather data and manipulate its…
The Real Word: Should agents disclose referral fees?
Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. This week, they’ll discuss the importance of disclosing referral fees,…
Dear Marketing Mastermind: How can I become a neighborhood expert?
In this advice column, Marketing Mastermind Christy Murdock Edgar answers three burning questions from the real estate industry at large. This time, we’ll look at some…
Pulse: What’s working for readers on social media
This week, our readers share their social media strategies — what platforms they find themselves gravitating toward and what types of content increase their business…
Struggling with video? 4 tips for improving your hustle
Now more than ever, we have a need for entertainment and social connection. How can you tap into that and make video part of your…
Get more out of Instagram! 12 tips every agent should follow
Instagram offers an opportunity to easily create content that is straightforward, easy to digest and likely to garner engagement. Simply put, it means that, if…
3 facets to consider when choosing your luxury brokerage
Teamwork, technology and marketing play crucial roles in agents’ success. Here’s why you should consider them when looking for a brokerage home. Source: Inman News
This is the least memorable way to brand your business — don’t do it
If you want to create an effective brand, you have to make sure it’s memorable and instantly sticks in people’s minds. So, stop using your…
Pulse: What’s working for you on social media?
This week, we’re asking our readers to share how they’re engaging with their audience on social media. What type of content are you sharing? What’s…