You need more than pretty pictures in your social media feed, luxury marketing expert Laura Stace writes. Make sure you are educating potential clients with…
Posts published in “social media”
SphereBuilder, another social media engine or something more? Tech Review
SphereBuilder offers listing marketing, marketing analytics, ideas for improving your online presence and a host of features to produce and measure digital marketing. Source: Inman…
Robert Reffkin’s mom, Ruth, has joined Compass’ Garson Team
The senior Reffkin’s move to the social media-forward team will create a cross-generational collaboration that capitalizes on combining varied skill sets to best help clients,…
40 ways to generate leads that work right now
Leads are the lifeblood of any successful real estate business. Here are 40 ways to generate leads that are working right now from Jimmy Burgess.…
When it comes to Instagram, how personal is too personal?
Start infusing your personality and perspective into your social media content to connect with your audience and increase engagement, writes social media expert Maris Callahan…
A former CNN producer reveals why agents intuitively ‘get’ social media
Ahead of her appearance at Inman Connect Las Vegas, media strategist Shannon McKinstrie shares how agents can tap into social media as a lead generator…
A 5-step, fail-proof plan to get consistent with video marketing
Real estate agents should be using video to market their businesses consistently, period, Kyle Draper writes. Here’s how to do it. Source: Inman News
Your business shouldn’t advertise for Memorial Day. Here’s why
Should you advertise for Memorial Day? Jessi Healey, a previous military spouse and social media expert sounds off on what is and isn’t appropriate over…
Should you follow everyone who follows you on Instagram?
Sue “Pinky” Benson tells you how to tell the difference between legit Instagram followers and those who are boosting your count without adding value. Source:…
From daydreams to dream homes: How Glennda Baker rose to the top
As a child, Baker and her single mom bounced around rentals until the Georgia resident reached the tenth grade. Now, she helps make the dream…