The Coldwell Banker CMO sat down with Inman to discuss some of the highlights from the real estate company’s Gen Blue event this year, which…
Posts published in “social media”
5 fresh, must-try ChatGPT strategies for next-level results
By The Citizen on September 28, 2023
Artificial intelligence tools like ChatGPT provide unprecedented leverage when you know how to use them effectively. Jimmy Burgess and Andy Beal offer strategies to help…
How to keep social media from becoming all-consuming
By The Citizen on September 25, 2023
Feel like you have to be everywhere all the time? Studies show too much social media is bad for you. Here’s how indie broker Pam…
Compass adds new AI marketing tool to its tech platform
By The Citizen on September 15, 2023
The new tool comes during a year of heightened interest in artificial intelligence. It’ll help agents write listing descriptions, craft social media posts and more. …
Which is better for Instagram posts: Just listed or just sold?
By The Citizen on September 15, 2023
This week, Sue “Pinky” Benson shares her insights into creating more relevant, engaging content for your Instagram followers. Source: Inman News
Rechat, a mobile-first marketing standout emphasizing collaboration, strategy: Tech Review
By The Citizen on September 8, 2023
Rechat is a full-featured marketing app for tech-forward brokerages and teams that have a handle on how to capture their market. Source: Inman News
Who should I follow on Instagram for real estate posts?
By The Citizen on September 8, 2023
Every week Sue “Pinky” Benson answers your most pressing Instagram questions. This week, she’s helping you find a new real estate account to follow for…
‘$100K jail cell’: Social media drags price point of Texas tiny homes
By The Citizen on August 31, 2023
Is this mini-floorplan a sign of “shrinkflation” in housing? This month, the internet weighed in on Lennar’s idea of affordability at a tiny-home community in…
Facebook referral groups are a joke. Here’s how to improve them
By The Citizen on August 23, 2023
Those beloved referral groups on Facebook may not be the answer to your professional prayers, writes Sue “Pinky” Benson. There’s a better way, and Benson…
Glennda Baker is recognized by her stars anywhere. That’s the point
By The Citizen on August 10, 2023
Brokerages need agents and their personal brands more than agents need the backing of brokerage brands, Baker argued at Inman Connect on Thursday. “My name…