Real estate agents who provide tools like ChatGPT with generic prompts to churn out content are missing out on the best uses of the tech,…
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5 things you can do now to generate leads all year
It’s your year, so jump in with both feet. Marketing expert Kate Hulbert tells you how to generate the leads you need now to keep…
More agents than ever earn business from networking and SOI
From cold calling and radio shows to painting classes, agent efforts to grow sphere of influence aren’t one-size-fits-all. Source: Inman News
Leigh Brown is running for Congress — again
The former NAR vice president of advocacy also ran for Congress in 2019, and at that time, she sued the Federal Election Commission for ordering…
Matt Lionetti of Over Ask podcast leaves The Agency for Real
Lionetti said he believes Real’s model is the future of the industry. His business partner, Anna Oliver, will be moving from The Agency to Real,…
How do you add a GIF to an Instagram Reel?
This week, Sue “Pinky” Benson explains how to perk up your short-form videos on Instagram with fun and engaging gifs. Source: Inman News
How Katie Lance empowers real estate pros with social media
As part of his Snapshot series, Brandon Doyle learns how, in a world where digital presence is increasingly crucial, Katie Lance is empowering agents and…
Agent once affiliated with big NY brands goes on racist Insta rant
The video of the New York City-based agent who was once affiliated with Corcoran and SPiRALNY surfaced on Instagram over the weekend, showing him spouting…
Women are supporting women on Threads. Should you?
The Threads app has exploded with posts of Women Supporting Women, an effort for growing community and connecting with other like-minded women. Jessi Healey explains…
Why should I talk about personal stuff on Instagram?
This week, Sue “Pinky” Benson explains why you should be posting about personal stuff on Instagram and how it benefits your audience, and ultimately, your…