We’re all fighting to get our brand voices heard in today’s crowded marketplace, Kyle Basila writes. Here are the factors that could be impeding your…
Posts published in “social media marketing”
AI, AI, AI: Ads, oversight and the age of the algorithm
By The Citizen on July 28, 2025
From campaign automation to deregulation, AI is rapidly reshaping the tools, rules and reach of real estate, influencing everything from how agents advertise to who…
Stage yourself to sell: Your personal brand toolkit
By The Citizen on July 28, 2025
A beautifully staged home sells faster. Stage yourself with a compelling personal brand, Stacey Ross Cohen writes, and you’ll find an enthusiastic audience of buyers…
Conferences are goldmines (if you know how to film them)
By The Citizen on July 25, 2025
Troy Palmquist talks with video content expert Ransome Tucker about why every agent should be capturing (and sharing) content at professional conferences. Source: Inman News
In the World of AI, Are Designations Dead?
By The Citizen on July 23, 2025
“Do I still need to invest in an expensive designation course when AI can generate a three-day crash course on everything from negotiating to social…
Does your social media suck? Take this summer marketing audit
By The Citizen on July 22, 2025
If your social media isn’t getting the traction you want, it’s not always about doing more, Kyle Basila writes. Sometimes, it’s about doing everything more…
The rise of punk rock kindness: What Superman teaches us about content that sticks
By The Citizen on July 20, 2025
Sincerity steals the spotlight as Superman’s emotional reboot fuels hopecore buzz, Coldplay’s kiss-cam explodes into a PR disaster, and platforms like YouTube and Meta crack…
Announcing the Realtor.com® PRO Resources hub on Inman.com
By The Citizen on July 16, 2025
The resource center will showcase Realtor.com® tools and content and extend its commitment to helping real estate professionals. Source: Inman News
5 ways to ensure buyers and sellers choose YOU as their next agent
By The Citizen on July 14, 2025
From vibes to social proof and more, brokerage founder Oliver Graf shares the strategies that help your next client find you and embrace the service…
3 practical ways agents can win on social media right now
By The Citizen on July 14, 2025
Consistent, authentic content — not perfection — is the key to building trust, engagement and visibility on social media. Source: Inman News