Stop chasing views, and start building momentum for your real estate brand online. Lead gen expert Josh Ries shares a 30-day plan of action. Source:…
Posts published in “social media marketing”
Are your social media views down? It might be a good thing
By The Citizen on October 14, 2025
Declining social media views aren’t necessarily a problem, Josh Ries writes. They’re a sign of algorithm evolution, which is a big win for real estate…
Are your social media views down? Why it might be a good thing
By The Citizen on October 14, 2025
Declining social media views aren’t necessarily a problem, Josh Ries writes. They’re a sign of algorithm evolution, which is a big win for real estate…
How agents like Ryan Serhant build businesses on social media
By The Citizen on October 14, 2025
Social media is as important today as it ever has been for real estate agents. In recent months, Inman spoke with agents succeeding on multiple…
How agents can win the AI-driven holiday marketing season
By The Citizen on October 11, 2025
This holiday season is all about speed, personalization and AI. Shoppers are using ChatGPT to make decisions, and now they can browse Zillow listings there,…
7 lessons I learned from a fitness influencer about lead generation
By The Citizen on October 10, 2025
Stop limiting your learning to real estate, Josh Ries writes. Look at what other industries are doing, adapt it, and recognize that we’re entrepreneurs. Source:…
5 ways real estate agents can attract, and keep, buyer clients
By The Citizen on October 9, 2025
At Inman on Tour Texas, three star real estate agents and brokers shared how humor, knowledge and mindful follow-ups are key to building an enviable…
Take the wheel: 5 tips to steer your marketing in the right direction
By The Citizen on October 4, 2025
Word of mouth is great, Stacey Ross Cohen writes, but in today’s ever-changing real estate landscape, a focused marketing plan is essential for long-term brand…
The anatomy of a viral real estate post (that also gets you clients)
By The Citizen on October 4, 2025
Viral posts can generate attention, but the right ones also educate, connect and convert. Alyssa Stalker breaks down what makes content spread and still drives…
What real estate agents can learn from TikTok, Tylenol and Disney
By The Citizen on September 27, 2025
Behind the headline-dominating controversies this week are powerful lessons in messaging, trust and public perception that agents can’t afford to miss, digital marketer Jessi Healey…