Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers. Source:…
Posts published in “social media marketing”
AI was built to replace us — but it might end up freeing us
By The Citizen on November 3, 2025
AI adoption in real estate is evolving fast, but its real progress comes from people — the agents, brokers and marketers shaping how the technology…
The rise of AI fakes could erode trust in real estate marketing
By The Citizen on November 3, 2025
AI is changing how social media works and what we can trust. From fake engagement to TikTok’s political limbo and LinkedIn’s slowing growth, staying informed…
How a new agent turned hateful social media comments into a growth opportunity
By The Citizen on November 3, 2025
Many people might shut down or lash out after receiving abusive comments on social media, but Ryan Noonan says he’s glad for the engagement and…
Redfin vs. Compass vs. Zillow: Inman’s Top 5 stories of the week
By The Citizen on October 31, 2025
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers. Source:…
5 types of social posts that are filling agents’ pipelines right now (with examples to copy)
By The Citizen on October 26, 2025
Model your social media content marketing on these examples for real estate lead gen that’s useful, local and human, Jimmy Burgess writes. Source: Inman News
AI browser wars are here. How this new era will change real estate
By The Citizen on October 25, 2025
OpenAI’s new ChatGPT Atlas browser may have just redrawn the map of the internet. By building AI directly into the browsing experience, Atlas transforms search…
The one tool this marketer would never give up (and why it matters)
By The Citizen on October 20, 2025
Agents might be tired of trends and algorithm shifts, but Instagram still sets the standard for connection, credibility and visibility. Alyssa Stalker explains why it…
Get social media advice from the best in the business: The Download
By The Citizen on October 20, 2025
This week, Ryan Serhant and a lineup of content marketing stars teach you how to make the most of the power of social media to…
6 fall content ideas to boost engagement this season
By The Citizen on October 20, 2025
Fresh, seasonal inspiration to connect with buyers and sellers and keep your pipeline full. Source: Inman News