Branding includes logos, photos and plenty of other visuals. But at its core, it’s really about story and identity, experts told Inman. Source: Inman News
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Coldwell Banker began the next chapter in its ongoing rebranding efforts Wednesday when it unveiled new logos and imagery for its high-end Coldwell Banker Global…
Ryan Schneider said this week that digital real estate experiences are becoming more common, but in general people also still want to physically experience properties…
The Realogy CEO would like to see a more diverse group of agents and brokers in the U.S., which he believes would also help improve…
As urban buyers look for more space, agents need to be wary of racial steering. Here’s how they can do it. Source: Inman News
The coronavirus pandemic has helped push real estate marketing online, but effective messaging remains just as important as ever for real estate pros. Source: Inman…
The brand is setting up shop in the suburbs north of New York City — just as President Trump seeks to characterize it as “ground…
J Kuper launched Brokerage Engine for his own company but has since signed on more than 45 clients from brokerages across all brands. Source: Inman…
In a unique move, Steve Doty of ERA Doty Real Estate and Tom DeWine of ERA Colonial Real Estate partnered to buy ERA Team Real…
Tech platform Desk and marketing program Exclusive Look will now be available to the more than 94,000 real estate professionals working under the Coldwell Banker…