AI-generated content is rapidly reshaping the digital landscape, creating a noisier, less reliable environment for clients. As synthetic video fills social feeds, agents will need…
Posts published in “OpenAI”
Damian Eales on ‘imminent’ Realtor.com app for ChatGPT [EXCLUSIVE]
By The Citizen on November 21, 2025
In Part 2 of an exclusive interview with Inman, Realtor.com CEO Damian Eales explains why his company has invested in becoming a news outlet and…
AI was built to replace us — but it might end up freeing us
By The Citizen on November 3, 2025
AI adoption in real estate is evolving fast, but its real progress comes from people — the agents, brokers and marketers shaping how the technology…
The rise of AI fakes could erode trust in real estate marketing
By The Citizen on November 3, 2025
AI is changing how social media works and what we can trust. From fake engagement to TikTok’s political limbo and LinkedIn’s slowing growth, staying informed…
AI browser wars are here. How this new era will change real estate
By The Citizen on October 25, 2025
OpenAI’s new ChatGPT Atlas browser may have just redrawn the map of the internet. By building AI directly into the browsing experience, Atlas transforms search…
These 2 AI changes are poised to impact your real estate business
By The Citizen on October 22, 2025
Real estate professionals who understand this AI shift and adapt their authority-building strategies accordingly will compound their visibility over time, Molly McKinley writes. Source: Inman…
NAR weighs in on Zillow’s new ChatGPT integration
By The Citizen on October 21, 2025
Without specifically saying whether or not the integration violated any IDX license agreements with multiple listing services, NAR said that each individual MLS should assess…
Can you tell what’s real anymore? How AI video is testing our trust
By The Citizen on October 18, 2025
For marketers and creators, the challenge ahead isn’t just keeping up with new tools; it’s learning how to build trust in a digital world where…
Zillow-ChatGPT, Compass-Anywhere, SCOTUS-REX: Top 5
By The Citizen on October 17, 2025
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers. Source:…
Inside Zillow’s ChatGPT integration (and what it means for real estate)
By The Citizen on October 16, 2025
In this timely episode, Zillow’s Errol Samuelson and Josh Weisberg unpack the portal’s integration with ChatGPT, including MLS compliance, data sharing myths and fair housing…