Alyssa Stalker offers a simple step-by-step process to help agents evaluate their brand, find what’s out of sync and realign their message with who they…
Posts published in “marketing and branding”
In her latest Interview, the Better Homes and Gardens Real Estate Brand president talks competition and the enduring appeal of legacy brands. Source: Inman News
Agents who prioritize their professional reputation don’t just survive in the real estate business, coach Darryl Davis writes. They dominate it. Source: Inman News
Limiting alternatives, niches and more to three, trainer Bernice Ross writes, allows you to narrow your focus and make your branding, marketing and negotiations more…
Broker Pam Blair says that recognizing when your brand needs to change is the key to keeping your business going during challenging markets. Source: Inman…
Real estate is evolving, Luke Babich writes, and it’s up to you to keep up with the latest technological advances or risk falling by the…
How to build your brand authority with other people’s audiences
Tap into content and media opportunities to raise your profile and elevate the reputation of your real estate business, broker-owner Amy Stockberger writes. Source: Inman…