From soft features to shifting strategies, the latest platform updates show that connection, not performance, is what cuts through. Jessi Healey breaks it down. Source:…
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Trending: Skipping the middleman, ‘White Lotus’ energy, travel trends
From “White Lotus”-fueled wanderlust to TikTok trends and creator-friendly tools, this edition of Trending breaks down what’s shifting — and how real estate pros can…
Trending: Ownership shifts, joyful strategy and smarter reach
From TikTok uncertainty to Snapchat’s joy-driven ad strategy, Jessi Healey unpacks how platforms are reshaping visibility, engagement and emotional connection. Source: Inman News
The proptech startup media guide: Strategically leverage paid media
Marci James’ Proptech Marketing Guide series concludes with strategies for building a more resilient marketing engine that can weather market fluctuations and competitive pressures. Source:…
Trending: Mixed signals, faster Reels and evolving replies
From reposts and Reel replies to shifting platform priorities, Jessi Healey breaks down how social media is evolving—and what it means for visibility, strategy and…
Trending: Community Chats, TikTok photos and LinkedIn video
Instagram tests Community Chats, TikTok refines photo posts and LinkedIn adds native video. Digital marketing expert Jessi Healey breaks down what it means for real…
Trending: LinkedIn levels up, TikTok tumbles and truth gets tricky
From LinkedIn’s new metrics to Duolingo’s viral creativity, Jessi Healey breaks down the latest trends shaping online engagement. Source: Inman News
Trending: Ditch calls, follow fair housing, explore LinkedIn video
Consumers prefer digital interactions over phone calls, fair housing laws remain critical despite policy shifts and LinkedIn’s video expansion is changing how professionals connect online.…
NextHome CEO James Dwiggins takes on Clear Cooperation critics
In a LinkedIn post Tuesday, Dwiggins claimed brokerage leaders fighting to repeal the pocket listing rule are concealing an agenda to hoard listings, recruit agents…
The ‘Chick-fil-A on Sunday’ ChatGPT listing presentation plan
Follow this step-by-step blueprint from Jimmy Burgess, and your listing appointments will be like Chick-fil-A on a Sunday — closed. Source: Inman News