Asking the right questions that start with “why” can reveal your buyers’ true motivations and keep contracts from falling apart, writes broker Annette DeCicco. Source:…
Posts published in “homebuying”
10 compelling reasons that your buyers should purchase now
By The Citizen on November 4, 2025
Help your buyer clients achieve their goals before the year ends, trainer Bernice Ross writes, and start 2026 strong with a commission check in your…
Zillow ignores ‘noise,’ jabs from CoStar, as revenue climbs
By The Citizen on October 30, 2025
CEO Jeremy Wacksman told Inman the portal is focused on “ourselves and what we can control.” Zillow also said Thursday that 80 percent of home…
Which US cities are the most house poor? (And which are the least?)
By The Citizen on October 29, 2025
U.S. Census data highlights which housing markets see homeowners spending the largest (and smallest) portions of their monthly income on housing. Source: Inman News
EXCLUSIVE: Compass unveils new Buyer Demand tool
By The Citizen on October 21, 2025
The tool integrates with others on Compass’ platform. It provides agents and homesellers real-time insights into how many buyers are searching for properties like theirs. …
Discounts, lower mortgage rates give homebuyers deals this fall
By The Citizen on October 20, 2025
Inventory is up and homes are sitting longer on the market — potentially benefiting homebuyers. Lower mortgage rates are also giving the market a boost. …
The ‘rate lock-in’ barrier is cracking — and not where you might expect
By The Citizen on October 20, 2025
More working U.S. adults are gearing up for a potential home search than at this time last year. Intel digs into fresh results from the…
Tensions run high as buyers and sellers battle for ‘the driver’s seat’
By The Citizen on October 17, 2025
Do buyers or sellers have the upper hand? Three real estate brokers explain why it’s an impossible question to answer and how they’re helping clients…
Majority of Americans now use AI to learn about the housing market
By The Citizen on October 9, 2025
Despite incorporating the use of AI more and more in their market research, most Americans still see the real estate agent as the best resource…
Compass to acquire Anywhere in $1.6B deal, capping rise to top
By The Citizen on September 22, 2025
The upstart Compass had already grown to the top residential brokerage by sales volume. Now, it’s moving to acquire its chief rival. Source: Inman News