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Posts published in “high-end real estate”

What’s your niche? How to find it — and use it.

Delivering a luxury real estate experience necessarily entails providing your clients with specialized insights and knowledge. So the question is: what’s unique about you? What…

A luxury real estate agent’s summer checklist

Summer is peak season for just about everything in the Northern Hemisphere, and luxury real estate is no exception. Real estate deals don’t close overnight,…

Your client is getting nervous. Now what?

Anyone working in real estate knows that clients experience hesitation — and who can blame them? Whether they’re putting a property on the market or…

How to curate a consistent marketing experience

When it comes to marketing Santa Barbara real estate, I take a holistic approach. As a real estate agent with Sotheby’s International Realty in Montecito,…

Go minute-by-minute with a luxury agent

In the luxury real estate profession, nothing is predictable — something Courtney M. Brown, REALTOR© with Island Sotheby’s International Realty, is very familiar with. “My…