Open houses offer more than an opportunity to market a single listing, Josh Ries writes. They allow you to connect, both in person and online,…
Posts published in “content creation”
Find your content lane: How to stand out on social media
By The Citizen on September 9, 2025
If your feed feels scattered and leaves clients guessing, you’re not posting with purpose. Alyssa Stalker shares how to build a clear content lane that…
How this agent sold $20M in real estate in the past 12 months through Instagram
By The Citizen on August 26, 2025
Jordan Silver said essentially all of his business comes in through Instagram today, but he continues to practice traditional forms of real estate marketing, too.…
How 1 newbie real estate agent gets 75% of her clients by insulting people on Instagram
By The Citizen on August 20, 2025
Early in her career, Kaitlin Hannig found a supportive group of female real estate agents on Instagram and quickly realized the social platform could help…
Visual storytelling is transforming real estate marketing
By The Citizen on August 4, 2025
How design-forward marketing is reshaping customer experience and agent success. Source: Inman News
Yes, another social media panel — because it’s important for business
By The Citizen on May 21, 2025
Angel Nicolas, Tiffany McQuaid and Jonathan Vega’s different approaches to the marketing tactic show that there’s no one-size-fits-all approach when it comes to finding success…
The scroll-to-sold TikTok strategy to yield 10 closings in 120 days
By The Citizen on May 18, 2025
Want more engagement on your next social media post? TikToker Courtney Benson and Jimmy Burgess tell you how to show up with authenticity and share…
Trending: National parks get spicy, TikTok gets inclusive
By The Citizen on May 18, 2025
From thirst-trap conservation to alt text updates, the latest platform shifts prove that tone, clarity and inclusion matter more than ever. Jessi Healey breaks it…
Rewrite the rules: 5 fresh ways to use Canva for real estate
By The Citizen on May 7, 2025
Forget same-old, same-old flyers and social media posts. Trainer Rachael Hite offers smart strategies for using Canva to streamline your marketing and communication. Source: Inman…
Trending: AI arms race, Reels remix and posting 5 times a day
By The Citizen on May 3, 2025
Instagram launches a native Reels editor, Meta drops a chatbot app, TikTok says live-streaming is the next gold rush — and two fast-food chains remind…