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Posts published in “Columns”

How to help homebuyers compete in 2021 

As economists predict another record-breaking year, brush up on these five tips for agents helping and guiding buyers through this competitive market. Source: Inman News

Lesson Learned: Be relentless in the follow-up

In this column, real estate agents across the nation share stories of the lessons they’ve learned during their time in the industry. This week: For Douglas Elliman…

The power of choice

The real estate industry’s tight grip on the consumer, the listing and customer data is loosening as choices for the public continue to grow. Source:…

Don’t blame Zillow, blame your leaders

Zillow harnessed the power of the internet and delivered tangible value to agents while the legacy industry stood by and let it unfold. Now, Zillow…