Building community isn’t about how long you’ve been in business; it is about how you show up with events, charity work and celebrating clients, says…
Posts published in “Brokerage”
Trainer Rachael Hite says NAR’s Nykia Wright was right. This budget and business planning season, agents need to up their game to stay relevant in…
Before you spend money, do the math, Josh Ries writes, and explore organic content, referrals and sphere engagement for low- or no-cost lead generation. Source:…
Real estate embodies the American dream, and as a profession is filled with people fighting for their communities and their clients. Source: Inman News
In her latest Interview, the Better Homes and Gardens Real Estate Brand president talks competition and the enduring appeal of legacy brands. Source: Inman News
The question isn’t whether this merger will change real estate, Lauren Henss writes, but whether that change will ultimately benefit consumers, agents or primarily shareholders. …
On this episode of Real Estate Insiders Unfiltered, Rob Hahn and Greg Robertson from the Industry Relations podcast debate what this game-changing merger really means. …
Inman’s Christy Murdock and branding and PR expert Stacey Ross Cohen share the strategy behind transitioning your brand for maximum impact. Source: Inman News
The Compass name has largely overtaken Latter & Blum branding, but otherwise, the brokerage is still very much in the midst of a smooth transition…
Don’t fear the scale of a combined Compass and Anywhere, luxury expert Mickey Alam Khan writes. Instead, lean into your differentiators and your unique value…