This week, our readers spill the beans on some of the worst branding mistakes they’ve ever seen throughout their careers. Here’s a list of noteworthy…
Posts published in “branding”
According to CEO Bess Freedman, the new website design reflects BHS’ commitment to delivering a simple, easy consumer experience. Source: Inman News
This week, we want to hear about the worst marketing and branding blunders you’ve seen throughout your career. What was your takeaway from it? How…
Personas are semifictional representations of your ideal customers based on data and research. This is how they come into play when defining your brand and…
If you’re an agent looking to generate leads to your website, then pay-per-click ads might be a good way to drive traffic. Here are a…
What do you think of when you think of Amazon Prime? Is it the free shipping? Streaming movies and TV shows? A complimentary eBook every…
This week, we’re asking you to chime in and share your favorite marketing campaigns with us — whether it’s someone’s else brainchild or yours. What…
September is Marketing and Branding Month at Inman. That means we’re talking to the CMOs at major brokerages. We’re publishing a suite of tactical Inman…
Billboards might seem a little old school, however, there are numbers proving that they still drive awareness of a brand, but only when advertised correctly.…