If you want to create an effective brand, you have to make sure it’s memorable and instantly sticks in people’s minds. So, stop using your…
Posts published in “branding”
This week, our readers spill the beans on some of the worst branding mistakes they’ve ever seen throughout their careers. Here’s a list of noteworthy…
According to CEO Bess Freedman, the new website design reflects BHS’ commitment to delivering a simple, easy consumer experience. Source: Inman News
This week, we want to hear about the worst marketing and branding blunders you’ve seen throughout your career. What was your takeaway from it? How…
Personas are semifictional representations of your ideal customers based on data and research. This is how they come into play when defining your brand and…
If you’re an agent looking to generate leads to your website, then pay-per-click ads might be a good way to drive traffic. Here are a…
What do you think of when you think of Amazon Prime? Is it the free shipping? Streaming movies and TV shows? A complimentary eBook every…
This week, we’re asking you to chime in and share your favorite marketing campaigns with us — whether it’s someone’s else brainchild or yours. What…