Powered by Infinite Creator, Elliman Productions allows agents to capture photos and videos of listings on their smartphones and receive branded and edited content within…
Posts published in “branding”
Consumers know that agents are famous for tweaking listing descriptions to lure them in to see the home. Avoid using these seven terms, and try…
The brokerage unveiled its modern new logo at its National Agents Summit last week in Birmingham, Alabama, and announced Mike Goins of Lake Conroe, Texas,…
Let’s face it: It’s so easy to get caught up in the here and how and not worry about the long term. Marketing expert Molly…
From dealing with co-op boards to undoing prior upgrades that weren’t up to code, these are the unique challenges luxury agents said can come up…
Maintaining a consistent brand is a central component of leaving a lasting impression on your future clients. This goes beyond using your branded color scheme,…
No matter what the industry, product or offering, building a strong, relevant brand is a challenge — and it is not something to take lightly.…
The beauty of Instagram is that it is free advertising for your business. The style of conversations that it facilitates allows you to scale the…