Trainer Rachael Hite says NAR’s Nykia Wright was right. This budget and business planning season, agents need to up their game to stay relevant in…
Posts published in “Brand Trust”
What real estate agents can learn from TikTok, Tylenol and Disney
By The Citizen on September 27, 2025
Behind the headline-dominating controversies this week are powerful lessons in messaging, trust and public perception that agents can’t afford to miss, digital marketer Jessi Healey…
The rise of punk rock kindness: What Superman teaches us about content that sticks
By The Citizen on July 20, 2025
Sincerity steals the spotlight as Superman’s emotional reboot fuels hopecore buzz, Coldplay’s kiss-cam explodes into a PR disaster, and platforms like YouTube and Meta crack…