Barbie’s total world domination extends to fashion runways, home design and real estate marketing initiatives. Source: Inman News
Posts published in “barbie”
5 lessons we can learn from the Barbie marketing strategy
The Barbie movie marketing team pulled off the most significant grand slam in film promotion history. Here’s what we can learn from it. Source: Inman…
Barbie’s Malibu DreamHouse would command $10M — if it was real
In anticipation of the July 21 premier of ‘Barbie,’ Airbnb has listed a real-life DreamHouse for two lucky guests. A Malibu broker estimated closing costs…
Artist’s psychedelic hula-hooping home lists in Colorado for $560K
A rainbow escape awaits the buyer of a psychedelic home in Colorado Springs where the house’s interior is a colorful array of faux fur, murals,…
What is ‘Barbiecore’? Design trend pretty in pink as ‘Barbie’ flick nears
The design trend of the moment includes — you guessed it — lots of pink, frills, vintage finds, florals, curvy furnishings and beds evocative of…
Meet the first responder Mattel modeled a Barbie after
Dr. Audrey Sue Cruz is one of six health care workers Mattel reached out to during a time of global pandemic and intense discrimination against…
Real-life Barbie penthouse in Los Angeles lists for $10M
The current owner of the Los Angeles condo bought it from Barbie’s namesake, the daughter of the founders of Mattel. Source: Inman News
Barbie’s Malibu Dreamhouse is now on Airbnb for $60 a night
In honor of the iconic doll’s 60th anniversary, the company is giving one person and three guests a chance to stay in the real-life Dreamhouse.…