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Posts published in “back to basics”

What do you wish your broker had told you?

We asked this question, and, boy, did industry pros respond! Everyone has secrets, tips and wisdom that they wish had been communicated to them from…

How to build brand awareness as a newbie agent

Done right, your brand is a thoughtful, researched, emotional expression of your value — a value that lives in people’s hearts and minds. So what…

3 tips for mastering the marketing hustle

Have you heard of the entrepreneur John Henry? Considering that he’s 26 years old, his two multifamily properties, private equity fund worth $25 million and…

Dear marketing mastermind: who are you talking to?

In this monthly advice column, the Marketing Mastermind answers three burning questions. This month’s topic: how to effectively reach your audience. Source: Inman News