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Posts published in “agent tools”

The customer buys you first

We in the real estate industry deal with a mountain of technology and an avalanche of information. We shovel through big data in the hope…

The RE/MAX Essential Guide to the real estate consumer

There are many non-negotiables that today’s discerning real estate consumers are demanding from their full-service agents. They expect them to operate ethically and, ideally, for…

Agent tool fatigue is real. And it’s our fault.

Can you spot any of the following symptoms in your agent community? Resistance to tech change, declining adoption of tech offerings, complaints of tech complexity,…

Serve your sphere with social media

Social media has evolved from a fun forum to a powerful, brand-building tool for real estate. It has its own rules and its own best…

RE/MAX Results arms agents with buyer insights

RE/MAX Results, the nation’s largest RE/MAX franchise by transaction sides, is arming its agents with a new tool to provide its agents and customers with…